ÂÜÀòÉç¹ÙÍø

Archive

Listing Type

Sort By

Category: Marketing Strategy

Mahajan Award

The ÂÜÀòÉç¹ÙÍø's Marketing Strategy SIG announces that Christian Homburg is the recipient of the 2025 Mahajan Award for Lifetime Contributions to Marketing Strategy Research

awards

Varadarajan Award

The ÂÜÀòÉç¹ÙÍø's Marketing Strategy SIG has awarded Sebastian Hohenberg and Sarang Sunder the 2025 Varadarajan Award for Early Career Marketing Strategy Research

awards

J Mar

Journal of Marketing, 90(1)

toc

Acad Man J

Academy of Management Journal, 68(6)

toc