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Category: Marketing Strategy

American Econ Rev

American Economic Review, 114(4)

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Mar 31, 2024

J Man

Journal of Management, 50(3)

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Mar 31, 2024

J Strat Mar

Journal of Strategic Marketing, 32(2)

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Mar 31, 2024

J Strat Mar

Journal of Strategic Marketing, 32(1)

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Mar 16, 2024

Strat Man J

Strategic Management Journal, 45(4)

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Mar 16, 2024

J Brand Man

Journal of Brand Management, 31(2)

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Mar 9, 2024

J Poli Economy

Journal of Political Economy, 132(3)

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Mar 9, 2024

JM News for Feb 2024

JM Buzz Podcast, JM in the News, more

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Mar 2, 2024

American Econ Rev

American Economic Review, 114(3)

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Mar 2, 2024

Acad Man J

Academy of Management Journal, 67(1)

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Feb 25, 2024