蹤獲扦夥厙

JM News for Feb 2024

Introduction

JM Buzz Podcast, JM in the News, more

INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: Journal News

Posted by: Sridhar Shrihari

Journal of Marketing News, February 2024

Research Transparency Session at the Winter 蹤獲扦夥厙 Conference

The Research Transparency Session at the 蹤獲扦夥厙 Winter Academic Conference, co-hosted with the Journal of Marketing Research‘s editorial team, was a grand success. The session provided invaluable guidance on preparing data and methodological materials to comply with JM‘s Research Transparency Policy. Attendees walked through JMs Research Transparency Policy and gained insights into the submission and review process, marking a significant step toward fostering transparency in research. We are excited to maintain operations in the , which is a repository created to support Journal of Marketings . On each round of invited revisions, authors will submit a replication packet to . The replication packet should contain the data, programs, and any other details sufficient to permit replication of all analyses reported or referred to in the paper.泭Access to these materials will be maintained indefinitely but will not be made public unless the authors elect to make them public. As always, thank you for your unwavering commitment to the Journal of Marketing, as we take one, small, committed step at a time.

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JM/JMR Reviewer Workshop at the Winter 蹤獲扦夥厙 Conference

We collaborated with the Journal of Marketing Research to host a reviewer workshop targeted at early career scholars (assistant professors, post-docs, research fellows, PhD students in their last year) at the Winter 蹤獲扦夥厙 Conference in February, and it was great! With over 50 registrants, the event highlighted the essential role of good reviewers for both editor teams and authors. We are committed to continuing these investments, recognizing the invaluable contributions of skilled reviewers to the academic community.泭

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Update on Transparency: JM Dataverse

We are excited to announce the , which is a repository created to support Journal of Marketings . On each round of invited revisions, authors will submit a replication packet to . The replication packet should contain the data, programs, and any other details sufficient to permit replication of all analyses reported or referred to in the paper.泭Access to these materials will be maintained indefinitely but will not be made public unless the authors elect to make them public. As always, thank you for your unwavering commitment to the Journal of Marketing, as we take one, small, committed step at a time.

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JM Buzz Podcast

The discusses cutting-edge marketing research. In each episode, we outline a forthcoming article in Journal of Marketing, the premier scholarly journal in the marketing field.

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JM in the News

Fast Company, (based on by Alicia Kulczynski and Margurite Hook)

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Recently Accepted Papers Forthcoming in the泭Journal of Marketing: for a full list


Joy Lu, Eric T. Bradlow, J. Wesley Hutchinson


Ming-Hui Huang, Roland T. Rust


Qihui Chen, Yajin Wang, Ying Zhang


Jacob Goldenberg, Andreas Lanz, Daniel Shapira, Florian Stahl


Nehal Elhelaly, Sourav Ray


Laura Zimmermann, Jeeva Somasundaram, Barsha Saha


Maximilian Beichert, Andreas Bayerl, Jacob Goldenberg, Andreas Lanz


Blakeley B. McShane, Eric T. Bradlow, John G. Lynch, Robert J. Meyer


Alicia Kulczynski, Margurite Hook


Xian Gu, Xiaoxi Zhang, P. K. Kannan


Martin P. Fritze, Franziska V繹lckner, Valentyna Melnyk


Reece George, Steven DAlessandro, Mehmet Ibrahim Mehmet, Mona Nikidehaghani, Michelle Evans, Gaurangi Laud, Deirdre Tedmanson


Jason Bell, Sanghak Lee, Thomas S. Gruca


Giovanni Luca Cascio Rizzo, Francisco Javier Villarroel Ordenes, Rumen Pozharliev, Matteo De Angelis, Michele Costabile


Xinyue Zhou, Xiao Yan, Yuwei Jiang

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