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The Managers Guide to Statistics, Book by Erol A. Pek?z
Marketing Intelligence & Planning, 30(4)
Marketing Science, 31(2)
Psychology and Marketing, 29(4)
Research Policy, 41(5)
Strategic Management Journal, 33(6)
Technovation, 32(5)
Social Commerce, Book by Efraim Turban and Judy Strauss
Administrative Science Quarterly, 56(4)
Asia Pacific Journal of Marketing and Logistics, 24(2)
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