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TOC: Asia Pac J Mar Logistics

Introduction

Asia Pacific Journal of Marketing and Logistics, 24(2)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Perception of puffery in advertising: investigating the China-US differences
Zhihong Gao, Na Li, Elaine A. Scorpio [] []

Assessing tourism market potential in a dynamic emerging economy: Theoretical and empirical insights from Cambodia
Erdener Kaynak, Ali Kara [] []

Relationship marketing in Vietnam: an empirical study
Le Nguyen Hau, Liem Viet Ngo [] []

Factors affecting credit card use in India
Arpita Khare, Anshuman Khare, Shveta Singh [] []

Understanding the role of prior product knowledge to information search: An application of process theory to the Indian market
Dheeraj Awasthy, Arindam Banerjee, Bibek Banerjee [] []

Linking price satisfaction and business performance in Malaysia’s dairy industry
Bonaventure Boniface, Amos Gyau, Randy Stringer [] [Google Scholar]

A structural approach to examine the quality attributes of e-shopping malls using the Kano model
Jong-Chul Oh, Sung-Joon Yoon, Byung-il Park [] []

Reflections on student-university interactions for next generation learning
David H. Wong [] []


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