TOC: Asia Pac J Mar Logistics
Introduction
Asia Pacific Journal of Marketing and Logistics, 24(2)
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Relevant ARCategory: |
Perception of puffery in advertising: investigating the China-US differences
–Zhihong Gao, Na Li, Elaine A. Scorpio [] []
Assessing tourism market potential in a dynamic emerging economy: Theoretical and empirical insights from Cambodia
–Erdener Kaynak, Ali Kara [] []
Relationship marketing in Vietnam: an empirical study
–Le Nguyen Hau, Liem Viet Ngo [] []
Factors affecting credit card use in India
–Arpita Khare, Anshuman Khare, Shveta Singh [] []
Understanding the role of prior product knowledge to information search: An application of process theory to the Indian market
–Dheeraj Awasthy, Arindam Banerjee, Bibek Banerjee [] []
Linking price satisfaction and business performance in Malaysia’s dairy industry
–Bonaventure Boniface, Amos Gyau, Randy Stringer [] [Google Scholar]
A structural approach to examine the quality attributes of e-shopping malls using the Kano model
–Jong-Chul Oh, Sung-Joon Yoon, Byung-il Park [] []
Reflections on student-university interactions for next generation learning
–David H. Wong [] []
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