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Category: Marketing Strategy

J Poli Economy

Journal of Political Economy, 133(4)

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Mar 31, 2025

J Strat Mar

Journal of Strategic Marketing, 33(2)

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Mar 23, 2025

J Man

Journal of Management, 51(4)

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Mar 15, 2025

Strat Man J

Strategic Management Journal, 46(4)

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Mar 15, 2025

J Brand Man

Journal of Brand Management, 32(2)

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Mar 9, 2025

Mar Intell Planning

Marketing Intelligence & Planning, 43(2)

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Mar 9, 2025

American Econ Rev

American Economic Review, 115(3)

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Mar 1, 2025

Cal Man Rev

California Management Review, 67(2)

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Mar 1, 2025

J Poli Economy

Journal of Political Economy, 133(3)

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Mar 1, 2025

J Prod Brand Man

Journal of Product & Brand Management, 34(3)

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Feb 22, 2025