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J Con Mar

Journal of Consumer Marketing, 40(5)

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J Con Mar

Journal of Consumer Marketing, 40(6)

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CNS Vithala Rao Award

The 2023 Customer Needs and Solutions Vithala Rao (Biennial) Best Paper Award goes to Kamakura and Mazzon (2015) and Lu, Bonfrer and Voola (2015)

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