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Category: Marketing Research

Short Courses in Methods

Survey design, crash course in R, factor analysis, cluster analysis

events

May 18, 2025

ISMS Buck Weaver Award

Peter S. Fader has won the 2025 Award from the INFORMS Society for Marketing Science

awards

May 18, 2025

Webtext2Insight

Workshop on Applied Web Scraping, NLP, and GenAI for Business & Research, University of Leeds, 9-14 Jun 2025

events

May 13, 2025

JMR Updates – May 2025

Appropriate use of AI in submissions to the Journal of Marketing Research, attention spillover, more

journals

May 13, 2025

In-Depth Interviewing

School of Research Methods, Florence, 2-4 Jul 2024; Deadline 27 Jun

events

May 13, 2025

University of Arizona

Lecture or Senior Lecturer in Business Analytic

jobs

May 12, 2025

J Mar Res

Journal of Marketing Research, 62(3)

toc

May 10, 2025

Man Sci

Management Science, 71(5)

toc

May 10, 2025

Generative AI, Synthetic Data, and Synthetic Respondents in Marketing Research

Special issue of the International Journal of Research in Marketing (Deadline 1 May 2026) and MSI Event (Deadline 30 Jun 2025)

calls-journals

May 6, 2025

Replications in Marketing and Consumer Research

Special issue of the Journal of Business Economics; Deadline 31 Mar 2026

calls-journals

May 6, 2025