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Brands and Their Global Impacts

Ph.D. Seminar held at University of Texas?Pan American, Edinburg, TX, 14-20 Jun 2010, Coordinated by A. Fuat Firat; Deadline 15 Feb

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Chetty and Campbell-Hunt Win Thorelli

Sylvie Chetty and Colin Campbell-Hunt have won the Hans B. Thorelli/J Intl Mar Award for, "A Strategic Approach to Internationalization: A Traditional Versus a 'Born-Global' Approach"

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