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B2B Service Innovation

Service Innovation in Business-to-Business Firms, Special issue of Journal of Business & Industrial Marketing, Edited by Daniel Kindstr?m and Christian Kowalkowski; Deadline 30 Apr 2012

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Competitor Orientation

Scott Armstrong asks the question, "Do profits improve when firms attempt to gain market share?"

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Intl J Consumer Research

The Marketing in Asia Group announces the publication of a new journal, International Journal of Consumer Research, to be edited by Cheng Lu Wang

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R Classes

Three classes: Using R for Statistical Research Analyses I, PLS Path Modeling with R and Using R for Statistical Research Analyses II, 30 Jun - 18 Aug 2011

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Back Issues of JM

Jeff Blodgett is offering a nearly complete set of the Journal of Marketing from 1956 for the price of shipping

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