The Customer Engagement Magazine: Human or AI? is a new print magazine exploring one of the defining questions in modern marketing, across three lenses: data, personalization, and risk. 

Before Issue 1 ships in June, we’re hosting a live webinar with two guests who are living this conversation from very different angles: an ex-Forrester analyst who has spent over a decade advising enterprise brands on data strategy, and a senior marketing practitioner at a Fortune 500 brand who is navigating AI adoption from inside the firewall.

Specifically, we’ll explore

• Data – Why most personalization problems aren’t personalization problems at all, they’re data problems. And why the companies winning right now are the ones building an unstructured data strategy alongside the structured one they’ve had for years.
• Personalization – Where the line is between useful and uncomfortable, and how the best brands draw it. We’ll talk about zero-party and first-party data, what it means to make the customer the hero of the data exchange, and why your segmentation approach may be holding your AI capabilities back.
• Risk – What’s actually slowing AI adoption inside large organizations (hint: it’s not a lack of enthusiasm). We’ll talk about what risk management looks like in practice, why vendors often carry less risk than building in-house, and how teams can start small without stalling permanently.

What you’ll walk away with: This isn’t a panel of futurists. It’s a conversation between people doing the work, shaped by what the Human or AI? Magazine will explore in depth across its first three issues. You’ll leave with a clearer sense of where to start, what to stop debating, and how to bring your organization along.

Webinar airs at 12 PM CST and will be available on-demand for six months after airing.

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Are you an ��������� Professional Certified Marketer®️? This training is worth 2 Continuing Education Units (CEUs) to maintain your PCM®️ certification.

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Training Backed By Research

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Training Backed By Research

��������� training is unique because of its data-backed approach. The ��������� Competency Model Framework identifies the most impactful skills marketers need to advance their careers. It’s based on our research with more than 1,000 marketing professionals and academic leaders.

Learn More

Are you an ��������� Professional Certified Marketer®️? This training is worth 2 Continuing Education Units (CEUs) to maintain your PCM®️ certification.

The post Moving AI from Task Efficiency to Bottom-Line Impact appeared first on ���������.

Adopting AI responsibly goes beyond innovation—it requires accountability, transparency, and trust. In this webinar, leaders from Adobe and Microsoft explore how organizations can evaluate their current AI maturity and embed responsible AI practices across the enterprise.

In this session, you’ll discover:

• How generative AI is creating new opportunities to amplify human creativity.
• Real-world examples of AI governance from industry leaders.
• A practical framework for building a scalable, responsible AI foundation.
• Adobe’s approach to developing and deploying responsible AI.

This webinar airs at 12 PM CT and will be available on-demand for six months after airing.

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Agentic AI is unlocking a new era of enterprise innovation. As search and brand discovery evolve, customer expectations are shifting toward personalized, conversational experiences—and creativity becomes even more critical to building meaningful, connected journeys across channels.

Kick off the year by exploring the latest agentic innovations across experiences, creativity, and productivity that are redefining what’s possible for modern enterprises.

In this webinar, you’ll learn how to:

• Strengthen brand leadership in an era of AI-powered discovery.
• Intelligently connect ecosystems to drive measurable business impact.
• Redefine personalization through adaptive, customer-first experiences.
• Lead with creative intent while delivering consistent, on-brand experiences at scale.

This webinar airs at 12 PM CT and will be available on-demand for six months after airing.

The post Adobe on AI: Top Agentic Innovations for Discovery, Creativity, and Personalization appeared first on ���������.

What to Expect

This cohort-style workshop series is the perfect mix of live online instruction and hands-on activities. The four-week program lets you focus on bite-sized chunks of programming so you can refine your skills, meet new people and watch your career gain momentum. Best yet, you’ll have equally motivated peers alongside the whole way to help share new ideas and push through challenges.

4 Live Sessions

Your instructor leads the online live sessions where you will review exercises, ask questions and learn about trending topics. The live sessions will occur on November 24, December 1, 8, and 15.

��������� Members Get the Best Pricing

Not only do members get discounts on training like this, but they also receive exclusive content, downloadable tools, unlimited access to ��������� Journals, membership in networking communities and more.

Join & SAVE

Are you an ? This training is worth 8 Continuing Education Units (CEUs) to maintain your PCM®️ certification.

The post Transform Your Marketing with AI: Hands-On Workshop Series (SOLD OUT) appeared first on ���������.

AI may not replace every role, but it is fundamentally reshaping the marketing industry and long-term career paths. If you’re ready to take control of your future, consider becoming the owner of an INC. 5000 franchise business — designed with no physical location, no infrastructure, flexible scheduling, uncapped earning potential, and one of the lowest initial investments in the industry.

Provide your local community access to the largest independent publisher in the United States, delivering hyper-local print and digital media solutions. With more than 1,000 open markets available across major metropolitan areas, the opportunity for growth is significant.

City Lifestyle owners come from a variety of professional backgrounds, with many of the most successful franchisees bringing experience in marketing and sales. The business model provides comprehensive training, ongoing mentorship, and dedicated coaching. Production and back-office operations are fully managed for you, allowing you to focus on revenue growth and building client relationships.

Ditch the daily grind and make the transition from employee to owner — with the flexibility, autonomy, and financial upside that comes from building a business for yourself, not by yourself.

Locations are filling quickly, the time to act is now.

The post How to Quit Your Job and Launch a Business Before It’s Too Late appeared first on ���������.

In 2026, the publishing and media industries have reached a critical threshold where human-created and AI-generated content coexist on nearly every platform. While generative AI offers powerful opportunities for efficiency, it also introduces unprecedented risks, from sophisticated deepfake hoaxes to the legal ramifications of AI-driven plagiarism. Today, editorial teams are under immense pressure to maintain integrity as audience trust reaches an all-time low.

This new guide by provides a strategic framework for media and publishing organizations to implement a zero-trust editorial workflow. It explores how leading companies are moving beyond manual oversight to integrate automated AI detection, ensuring that every piece of content—whether text, image, or video—is verified as authentic before it ever reaches the public.

Download now to learn:

• How to implement a robust compliance framework for all submissions
• The five essential steps of a modern, AI-resistant editorial workflow
• Best practices for detecting AI-generated plagiarism in text, images, and video
• Strategies for maintaining transparency and rebuilding audience trust in 2026

The post Combating AI-Generated Hoaxes: Media Workflows for 2026 appeared first on ���������.

In today’s media landscape, the dual threats of AI-generated content and plagiarism are eroding audience trust and creating financial and legal risks for media and publishing companies.

Download the new guide from Copyleaks to explore:

• How to combat the rising challenges of content authenticity
• Protecting intellectual property and revenue streams from AI misuse and piracy
• Why content verification is a strategic investment that safeguards your brand’s reputation
• An enterprise-ready solution for AI and plagiarism detection at scale

The post How AI and Plagiarism Threaten Media Integrity and Profitability appeared first on ���������.