Macromarketing Chapter
Stan Shapiro would like to call attention to a freely available chapter on macromarketing that might be considered as additional material for various courses
postStan Shapiro would like to call attention to a freely available chapter on macromarketing that might be considered as additional material for various courses
postDesigning solutions for problems of "predatory lending' first requires understanding when it exists - comments based on a recent paper in the Journal of Consumer Affairs
post14th Biennial Conference on Historical Analysis and Research in Marketing, Leicester, UK, 28-31 May 2009, Chaired by William Keep and Mark Tadajewski; Deadline 1 Dec 2008
post16th International Conference on IT and Travel & Tourism, Amsterdam, 28-30 Jan 2009; Deadline now 19 Sep
call-for-paperAssociation of Collegiate Marketing Educators, Oklahoma City, 24-28 Feb 2009; Deadline 5 Oct
call-for-paper4th International Conference on Business Market Management, Copenhagen, 18?20 Mar 2009, Chaired by Thomas Ritter; Deadline 31 Oct
call-for-paperConsumer Behavior in Tourism Symposium 2008, Brunico, Italy, 11-13 Dec 2008; Deadline 30 Sep
call-for-paperEuropean Institute of Retailing and Services Studies, Niagara Falls, 6-9 Jul 2009, Organized by Harry Timmermans; Deadline 15 Oct
call-for-paper9th Annual Conference of the European Academy of Management, Liverpool, 11-14 May 2009; Local Organizing Chairperson Terry McNulty; Deadline 5 Dec
postOrganizing for Innovation in the Digitized World, Special issue of Organization Science, Edited by Youngjin Yoo, Richard J. Boland, Kalle Lyytinen and Ann Majchrzak; Deadline 1 Jun 2009
call-for-paper