J Bus Industrial Mar
Introduction
Journal of Business & Industrial Marketing, 41(5)
INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs
Barriers beneath zero: a systems view of sustainable cold chain transitions in India’s food sector
—Amit Kumar Singh; Mamata Jenamani []
Managing sustainability through digital servitization: a mixed method approach
—Ujjwal Kumar; Ravi Shankar; Jitender Madaan []
Integrating SAP-LAP, TOE, and STS frameworks for strategic sales force adoption in B2B systems
—Bhawani Sharan; Alok Raj; Pingali Venugopal []
Influence of sales technologies on B2B salesforce performance: a meta-analytic investigation
—Alessandro Romoli; Stephen Oduro ; Silvio Cardinali; Giada Mainolfi; Alessandro De Nisco []
Bridging the origin of B2B marketing and sales to race: a historical approach
—Keith Hollingsworth; Roberto Mora Cortez []
How coupled knowledge flows impact value co-creation in the innovation ecosystem? An empirical study based on the open innovation theory
—Chong Xin; Yushi Wang; Yuan Li; Furong Zhang ; Hailun Xu []
Influence of value co-creation and SOSI on business results: the moderating role of the activity sector
—Mihaela Simona Moise; Irene Gil-Saura; Maria-Eugenia Ruiz-Molina ; Antonio MarÃn-GarcÃa []
Does customers’ downstream market dominance affect upstream supplier profit? The counter-power role of product diversification and customer diversification
—Hillbun Ho; Namwoon Kim; Sadat Reza; Mahdi Vesal []