Health Mar Quart
Introduction
Health Marketing Quarterly, 43(1)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Editorial: Designing equity: Reframing health marketing for sustainable social impact
—Joy Parkinson []
Gen Z and Safe Sex Practices: Drivers of Condom Purchase Intention in an Emerging Country
—Viet Quoc Cao, Nhung Trinh & Hung Thanh Tang-Le []
Personas: A market segmentation approach to describe physical activity behavior in autistic populations using the capability, opportunity, motivation, behavior (COM-B) framework
—Katherine Parsons, Simon Payne, Joanne Wallace & Nigel Holt []
Mapping the research landscape of mobile health applications: A systematic review and bibliometric analysis
—Ezgi Delen & Burcu İlter []
Does informational social media use negatively impact preventive behavior during the COVID-19 pandemic? The moderating roles of citizens’ scientific knowledge and trust in science
—Oliver Schnittka, Ricarda Bohn, Dennis C. Ahrholdt & Christian Dragin-Jensen []
Media literacy intervention effects on young adults’ decision making about substance use-related social media messages
—Erica Weintraub Austin, Hae Yeon Seo, Andrew D. Sutherland & Shawn Domgaard []