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INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs

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Bridging the Ideological Divide: Advertising Strategies for Promoting Stigmatized Products
—Yunlu Zhao, Verdiana Giannetti, Evangelia Mavroudi, Dayananda Palihawadana []

Keep Away From It! Examining the Contamination Effect of Insect‐Based Foods in Retail Environments
—Zining Wang, Jaewoo Park []

Retailing in the Face of Uncertainty: How Consumers’ Hope and Fear Shape Channel Choice
—Cheryl-lyn Ngoh, Christopher Groening [Google Scholar]

Not All Open Minds Think Alike: How Rational and Intuitive Open‐Mindedness Shape Responses to Religious Advertising
—Yeqing Bao, Sarah Alhouti, W. David Allen, Shi Zhang []

Overcoming Monotony: How Consumption Matching Increases Appeal for Repeat‐Use Products
—Heejin Kim, Song Oh Yoon []

When Digital Human Avatars Emote, Users Pull Back: The Hidden Cost of Expressiveness in Trust and App Engagement
—Angelos Stamos, Grigorios Lamprinakos, Katerina Makri, Efthymios Altsitsiadis, Dimitrios Drossos, Evdoxia Eirini Lithoxoidou, Charalabos Georgiadis, Dimitrios Giakoumis, Konstantinos Votis, Dimitrios Tzovaras, Siegfried Dewitte []

Mr. Oven or Mr. Pizza? How Cause‐Effect Anthropomorphism Influences Consumer Response
—Wen-Hsien Huang []

The Phenomenon of Creepiness in a Digital Marketing World
—Alisa Petrova, Lucia Malär, Wayne Hoyer, Harley Krohmer []

Dense Is Calorie‐Rich: The Effect of Visual Density in Food Packaging on Calorie Estimation
—Zhiyuan Huang, Li Wang []

Decoding Food Labels: How and Why Labels Influence Consumers’ Responses
—Ana Tereza Delapedra, Murilo Lima Araújo Costa, Daniela Zacarchenco Paredes, Artur Henrique Galkowski Rodrigues da Silva [Google Scholar]

The Dual Impact of AI Emotional Intelligence on Users: Are Social Chatbots Promoting Psychological Wellbeing or Deteriorating Social Wellbeing?
—Shaphali Gupta, Sumit Saxena, Sonia Kataria []

Consumer‐Perceived Responsible Innovation: Scale Development and Its Influence on Adoption and Anticonsumption
—Stefan Hoffmann, Christina Jobst, Kristina Nickel, Susanne C. Liebermann, Carsten Schultz []

Consumers’ Understanding of Energy Labels: Perception of Eco‐Design With Scale Range and Color‐Coding
—Emil Skog, Patrik Sörqvist [Google Scholar]