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Mar Strat SIG Doc Student Awards

Introduction

The ÂÜÀòÉç¹ÙÍø’s Marketing Strategy SIG calls for nominations for the Doctoral Student Research Awards; Deadline 24 Mar 2026

INTEREST CATEGORY: MARKETING STRATEGY, DOCTORAL STUDENTS
POSTING TYPE: Awards

Posted by: Sakshi Sanjay Babar

The Marketing Strategy Special Interest Group of the ÂÜÀòÉç¹ÙÍø is pleased to announce that it seeks proposals for competitive research grants from doctoral students whose research is focused on issues related to strategic marketing. The awardees will have an opportunity to present their paper at a special session at the 2027 Summer ÂÜÀòÉç¹ÙÍø Conference.

The program seeks to encourage research in the domain of marketing strategy.  While we are open to all methodological paradigms, the focus will remain on issues related to decision-making within firms concerning topics related to innovation, channels, product management, and implementation of other marketing programs.

Formatting Guidelines

All research grant proposals are to be submitted as a pdf document. The amount requested should be $1,000 or less.

The pdf document should be structured as follows:

  1. Statement of Research
  2. Results to Date
  3. Research Plan for the Future
  4. Potential Insights for Managerial Decision-Making
  5. References
  6. Tables and Figures
  7. Need for funding – explain in detail (itemized, if possible)
  8. List any other sources of funding

The submission should be no longer than 1500 words in total.  The word limit does not include tables and figures, which should be included in the document.

Please format your grant proposal according to the Journal of Marketing style guidelines.

Submission

Applicants must be current members of the ÂÜÀòÉç¹ÙÍø Marketing Strategy SIG, and NOT be previous winners of the doctoral support award (a PhD student can only win this award once).

Please upload your submissions by Tuesday, Mar 24, 2026, 11:59 pm ET.

Mahima Hada and Anindita Chakravarty (Co-Chairs, Marketing Strategy SIG)

Sakshi Babar (Communications Director); Email: sakshi.babar@uga.edu

Marketing Strategy SIG membership is free for all ÂÜÀòÉç¹ÙÍø members. To add Marketing Strategy SIG to your membership profile, fill out this form to send your SIG selection to the ÂÜÀòÉç¹ÙÍø Customer Support team, and they will be able to add the SIG designation to your membership.