Mar Ed Rev
Introduction
Marketing Education Review, 36(1)
INTEREST CATEGORY: TEACHING AND LEARNING
POSTING TYPE: TOCs
Using A Self-assessment Project And Instructor Self-disclosure To Support Student Personal Branding
—Brian A. Vander Schee, Rebecca A. VanMeter & Joshua T. Coleman []
Non-traditional and traditional business students’ perceptions of e-texts: A computer-assisted analysis with implications for marketing education
—Sanga Song, Hyejin Kim, LaCalvince Simpson & Jaynne Rivas []
Client-Based Project Case Study As A BOOST To Self-Efficacy In Marketing Students In Mexico: Innovation And Creativity Fair
—Marilu Fernandez-Haddad, Maria Isabel Huerta-Carvajal & Erika Galindo-Bello []
Breaking Barriers in Marketing Education: Addressing Sensitive Topics through Experiential Learning
—Anh Phan []
Marketing Undergraduate Core Course: Sales Course’s Objectives, Content, and Pedagogy
—Jingbo Zhang, Anshu Saran, Morris Kalliny & Bipin Giri [Google Scholar]
A blend of active learning methodologies: Creating a student-focused ecosystem
—Henrique Campos Junior & Francine Zanin Bagatini []