Psych Mar
Introduction
Psychology & Marketing, 43(2)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
Stories of Service Slip‐Ups: Judgments of Pre‐Service Deservingness Shape Reactions to Service Failures
—Bijit Ghosh []
Managing Consumer Satisfaction Amid Sustainability Policy‐Induced Service Failures: The Role of Replacement Quality and Communication Strategies
—DaEun Park, YongHee Kim []
The Impact of Cultural Tightness–Looseness on Consumers’ Price Sensitivity
—Fu Liu, Haiying Wei, Zengxiang Chen, Haipeng (Allan) Chen [Google Scholar]
Shifting Toward Quality: How Communicating ‘Cost per Wear’ Influences Consumer Preference for Clothing
—Lisa Eckmann, Lucia A. Reisch [Google Scholar]
Driving User Engagement: A Mixed‐Method Marketing Approach for Digital Mental Health Intervention
—R. K. Jena, Dolores Botella-Carrubi, Rosa Currás-Móstoles []
Financial Self‐Discrepancy, Consumer Well‐Being, and Luxury Preferences: The Moderating Effect of Access‐Based Luxury Formats
—Tuan Todd Cao, Catherine Prentice, Qingxia Jenny Wang, Hoang Sinh Nguyen []
Technology or Service Experience? Exploring Consumer Intention Behavior in RSA Restaurants
—Maria Teresa Borges-Tiago, Joanna Santiago, Franklin Velasco []
Labor Leads to Love, Right? A Meta‐Analysis of the IKEA Effect
—Ayellet Pelled, Stefanie Z. Demetriades, Nathan Walter []
More Than Just a Game: How Intrinsic Motivation and Artificial Intelligence‐Enhanced Trading Shape Consumer Well‐Being in Virtual Markets
—George Bogdan Drăgan, Wissal Ben Arfi, Tatiana Khvatova, Victor Tiberius, Alexandrina Brînză []
Seeing the Closet or the Clothes: How Thinking Abstractly Versus Concretely Shapes Disposition Decisions
—Bingyan Hu, Cathy Cole, Jing Wang []
Consumer‐Based Retailer Brand Equity Across Different Shopping Needs: Experimentally Analysing Sub‐Brands
—Valdimar Sigurdsson, Nils Magne Larsen, Michał Folwarczny, Huda K. Maulana, Asle Fagerstrøm, R. G. Vishnu Menon []
A Meta‐Analysis on Stereotype Threat and Consumer‐Related Outcomes: Reconciling Evidence by Advancing Theory
—Yuri Marcel Dallabrida, Francine Zanin Bagatini, Delane Botelho []