J Vacation Mar
Introduction
Journal of Vacation Marketing, 32(1)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Toy tourism: Exploring the co-creating roles of toy-tourist-destination congruence and self-construal in creating well-being and its outcomes
—Bo Meng and Na Xing []
Unveiling impulse buying patterns in travel live-streaming through the lens of social cognitive theory
—Xin-Jean Lim, Xi Luo, Jun-Hwa Cheah, Kim-Lim Tan and C. Michael Hall []
Sustainability-oriented service innovation and customer satisfaction in hospitality: Assessing the impact of value co-creation, ecological knowledge and gender
—Mariia Bordian, Irene Gil-Saura, María Fuentes-Blasco, María Eugenia Ruíz-Molina and Gloria Berenguer-Contrí []
Does the scarcity marketing of tourism cultural and creative products trigger impulsive consumption?
—Ai-Jing Zeng, Shu-Ning Zhang, Wen-Qi Ruan, Yong-Quan Li and Fang Deng []
Social media marketing and its influence on the hotel performance: Mediating role of customer relationship management capabilities
—Aijaz Ahmad Khaki and Tawseeq Ali Khan []
Virtual reality in wine tourism: Immersive experiences for promoting travel destinations
—Nuno Sousa, Elisa Alén, Nieves Losada and Miguel Melo []
How celebrity-endorsed travel livestreaming triggers impulsive buying? The role of trust and positive emotions
—Bassam Samir Al-Romeedy and Heba Salah Zaki []
Tourists’ ethically responsible participation in animal-based tourism: A configurational impact assessment
—Xiaoting Chi, Seongseop (Sam) Kim, Amare Yaekob Chiriko, Heesup Han, Xin Cheng, Bo Meng and Jinkyung Jenny Kim []
Leveraging gamification for tourism marketing activities: Toward a comprehensive conceptual model
—Garima Malik, Piyush Sharma and Debasis Pradhan []
Tourists’ visual attention to cultural landscapes under crowding stimuli: An eye-tracking approach
—Mengqing Wang, Peizhe Li, Xiao Xiao, Honglei Zhang, Junyu Lu and Yuhua Xu []
Theme park visitors’ responses to monetary promotions: The moderating roles of promotion frequency and original price
—Zengxian Liang, Siqing Su, Yujie Sun and Hui Luo []
Transformative brand experiences and consumer-based brand equity in heritage tourism: The role of authenticity and motives
—Effie Steriopoulos, John Hall, Leonie Lockstone-Binney, Marion Steel and Ho Yin Wong []
LGBTIQ+ tourist motivations and memorable destination experience: The moderating effect of gender identity and sexual orientation
—Mar Alguero-Boronat, Miguel Angel Moliner-Tena and Rosa María Rodríguez-Artola []
The role of motivation in the subjective well-being of older adult sojourners: An investigation using a hybrid technique of PLS-SEM and fsQCA
—Hang Li, Siyue Chen, Biao He and Gengzhi Huang []
Tourism destination competitiveness: An application model for Serbia
—Vanja Pavluković, Sanja Kovačić, Danijel Pavlović, Uglješa Stankov, Marija Cimbaljević, Aleksa Panić, Tijana Radojević and Tatjana Pivac []