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INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs

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Influencer–Follower Interactions and Consumers’ Behavioral Responses: A Multi‐Method Approach and Future Research Agenda
—Md Abdul Alim, Park Thaichon, Sara Quach, Scott Weaven [Google Scholar]

User Network Size as a Dominant Predictor: Singular and Interactive Effects of Information Types on Mobile Game Consumption Within the Platform Context
—Dongxiao Li, Zizhong Zhang []

Deconstructing Menvertising Stereotypes: A Systematic Review, Research Agenda and Practical Implications
—Léa Fauvel, Romain Sohier, Gaëlle Pantin-Sohier, Fabien Durif []

Measuring Consumer Perceived Values: Development and Validation of a Scale to Investigate Self‐Gifting and Consumer Satisfaction
—Sukyung Seo, Jin Su, Nancy (Nelson) Hodges []

Mental and Physical Humanlikeness in Artificial Intelligence Influencers: Effects on Humanness, Eeriness, and Consumer Responses
—Terry Haekyung Kim, Hyunjoo Im []

Consumers’ Preference for Human‐Generated Versus AI‐Generated Artwork: A Social Identification Account
—Wenqi Feng, Xiaobing Song [Google Scholar]

The Effect of Zoomorphic AI Robot Design on Consumer Tolerance of Service Failures: The Mediating Role of Perceived Warmth
—Haowen Xiao, Chenyu Zhao, Liudmila Tarabashkina, Yanxu Chen []

Alignment of GenAI Modalities With Product Types in Generating Ads: The Mediating Roles of Cognitive Load and Perceived Immersion
—Suying Huang, Yushi Jiang []

Mitigating Identity Threats Posed by Artificial Intelligence: The Role of Perceived AI Relatedness
—Christina A. Kuchmaner []

The Relationship Between the Age of Donors and the Age of Beneficiaries: An Investigation
—Hyunkyu Jang, Srinwanti H. Chaudhury []

Personality ASPECTS: A Novel Psychographic Model and Scale Integrating Traits, Values, and Motives for Psychological Targeting
—Kurt Alexander Ackermann, Pia Furchheim, Jesse Raymond Bächler, Nina Heim, Vera Nina Lenggenhager []

Exploring Generation Z’s Interaction With Voice Assistants in Online Shopping: A Multi‐Method Approach
—Gaia Rancati, Nanouk Verhulst, Matteo Venerucci, Arigun Bayaraa, Carsten D. Schultz [Google Scholar]

How Does Human‐AI Co‐Creation Design Help Luxury Brands Win Consumers’ Favor?
—Ziling Wang, Minxue Huang [Google Scholar]

The Effects of Brand Logo and Word of Mouth on Consumers’ Purchase Intentions of Masstige Brands
—Lele Chen, Kunpeng Jing, Yupeng Mei [Google Scholar]

From Aging Risks to Insurance Purchase Intentions: A Cross‐Cultural Integration of Social Influence and Planned Behavior Theories
—Zhangwei Zheng, B. A. M. Hafizuddin-Syah, Hafizah Omar Zaki, Qin Lingda Tan []

What Can I Do for You? Amplification and Suppression: The Double‐Edged Sword of Virtual Avatars
—Shaomu Wei, Jing Hu, Nan Meng []

AI Ghostwriting Remorse: Guilt for Using Generative AI in Interpersonal Heartfelt Messages
—Danielle Hass, Colleen P. Kirk, Julian Givi []

The Effect of Visual Perspective on Consumer Viewing and Purchase Intention in Live Streaming
—Xiaoli Tang, Xiaolin Li, Zefeng Hao []

Health Versus Indulgence: How Goal Conflict and Risk Perception Shape Compensatory Health Beliefs in Food Bundles
—Huayu Shi, Sigen Song, Xun Deng, Yi Zhang []

Are Consumers Willing to Disclose Information to AI‐Based Chatbot? The Roles of Anthropomorphism and Regulatory Focus
—Huijian Fu, Lixia Shang, Weican Lin, Helen S. Du []

Beyond In‐Group Endorsements: Inoculation as a Tool to Encourage Green Consumption Among Conservative Climate Skeptics
—Seo Yoon Lee, Youngji Seo, Chloe Moon []

Understanding Attachment to Social Chatbots: The Roles of Loneliness, Self‐Disclosure, and Empathy
—Ruoxi Yao, Yafeng Nan []

Mental Health Consumption: Tracing the Past and Preparing for the Future in a Digital Age
—Rajeev Kumar Ray, Ishita Vyas, Rajesh Chandwani, Mayank Kumar []

When Generative Artificial Intelligence Makes Mistakes: A Hybrid Approach to Service Recovery From “Me” and “You” Perspectives
—Dong Lv, Rui Sun, Qiuhua Zhu, Yue Cheng, Shukun Qin []

Cognitive Load: A Stumbling Block in Successful Crowdfunding
—Lifang Liao, Xia Hou, Chaohong Shen []