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INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs

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How to succeed in a dysfunctional environment: Configuring marketing agility components for better performance
—Maria M. Smirnova, Ksenia S. Golovacheva []

From coopetition to courtroom: The role of litigation frequency in coopetition
—Carolin Krieweth, Jona Hesse, Malte Brettel []

Digital co-transformation, interfirm knowledge creation, and collaborative innovation: Symmetrical and asymmetrical drivers of B2B SME performance under threats
—Charles Baah, Yaw Agyabeng-Mensah, Ebenezer Afum, Innocent Senyo Kwesi Acquah, Douglas Opoku Agyeman []

B-2-B social media-enabled social selling: A multi-dimensional scale development and validation
—Shivan Sanjay Patel, Shivendra Kumar Pandey, Ashish Kalra []

Contingent value of coopetition in business clusters from a resource-based view: A moderated-mediation model
—George Kobina VanDyck, Christopher Agyapong Siaw, Jonas Aryee, Shikhar Bhaskar, Chiwuokem Nwoko, Rahul Govind []

Symbolic or substantive? Can supplier codes of conduct impact ESG performance?
—Moulik M. Zaveri, Erik A. Mooi, Peren Özturan []

A meta-analysis of the performance effects of supply chain digitalization: toward a value-oriented perspective
—Anni Rajala, Hannu Makkonen []

Let’s be emotional! Experimental evidence for an alternative mediation logic of emotions in business relationships
—Filoumena Zlatanou, Stephan Dickert, Stephan C. Henneberg [Google Scholar]

1st Industrial Marketing Management South America Summit. Edited by: Carla Ramos, Anthony Di Benedetto, Adam Lindgreen and Danny P. Claro

Understanding paradoxical tensions and coping strategies in platform-based servitization
—Guilherme Sales Smania, Néstor Fabián Ayala, Wim Coreynen, Leonardo Augusto de Vasconcelos Gomes, Glauco H.S. Mendes []

Inbound sales management: Exploring the substitutability of autonomous AI sales agents in advancing B2B relationships
—Christopher A. Nelson, Lana Waschka, Gary K. Hunter []

Corporate activism in B2B contexts: A typology and research agenda
—Luiza D. Braga, Matheus G. Tardin, Marcelo G. Perin, Amir Grinstein []

‘Retail Business Development Specialists’ (RBDS): Understanding customer-facing versus relational performance drivers with Retail-to-Business (R2B) customers
—Christopher R. Plouffe, Carlos Bauer, Michael Peasley, David Mathis [Google Scholar]

Sales funnel structures in B2B digital platforms: Dynamic effects of online sentiment and sales strategies on marketing performance
—Marcos Inácio Severo de Almeida, Valter Afonso Vieira, Juliano Domingues da Silva, Xialu Liu, Valter da Silva Faia []

Ingredient branding in industrial B2B2C chains: How corporate brands and sales value propositions drive co-branded equity
—Fernanda Muniz Junqueira Ottoni, Rafael Barreiros Porto, Marcos Inácio Severo de Almeida, Karim Marini Thomé []

Exploring the B2B buyer’s service facilities network: Characteristics and implications for service availability in technology-enabled services
—Rafael Teixeira, Aleda V. Roth, Juliana Bonomi Santos, DeWayne Moore [Google Scholar]

Power in business relationships: a systems thinking perspective. Edited by: Dariusz Siemieniako, Hannu Makkonen and Maciej Mitręga

Power dynamics in global supply networks at times of supply crisis
—Ala Arvidsson, José Augusto Campos Garcia, Lisa Govik []

Targeting and position papers

Entrepreneurial selling: Advancing value-based sales through entrepreneurial psychology
—Robert J. Pidduck, Rhett Epler []