MMA Spring 2026
Introduction
Marketing Management Association, Virtual, 19-20 Mar 2026; Deadline 31 Dec
POSTING TYPE: Revisits
Posted by: Don Roy
Marketing Management Association 2026 Spring Conference (Virtual)
There is still time to submit toÌýthe 2026 Marketing Management Association Spring Virtual Conference. ItÌýwill be held onÌýMarch 19-20, 2026, on the Whova platform.ÌýConference information can be found on the MMA website at
.
The virtual format of the MMA Spring Conference offers a convenient and budget-friendly option for advancing your research, acquiring research or teaching ideas, and networking with fellow marketing educators.
Check out the 12 paper tracks to find a topic that fits your interests.
How You Can Participate
Four ways to be part of the Spring Conference include:
- Submitting a refereed paper
- Submitting a developmental paper
- Requesting to join a panel
- Proposing a special session
In addition to the above ways to be involved, you can also volunteer to serve as a reviewer or session chair.
To access the submission form, visit the .
Submission deadline is December 31, 2025.
Need Assistance?
For questions or support with your submission, please contact the conference co-chairs:
- Dr. Don Roy: don.roy@mtsu.edu
- Dr. Nisha Chaudhuri: malhotni@webster.edu