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Measuring Attributes from Text, Images and Video

Introduction

Sponsored by the Academy of Marketing's Marketing Analytics and AI SIG, 16 Dec 2025

INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: Events

Posted by: Simon Jang


Invitation to Academy of Marketing MAAI SIG Webinar

Measuring product, executive, and company attributes from texts, images, and videos

The Academy of Marketing MAAI (Marketing Analytics and AI) Special Interest Group invites speakers who wish to share their thoughts and experiences on emerging trends, challenges, and opportunities in the area of marketing analytics and AI applications. We are pleased to announce our second webinar:

  • Presenter: Vivek Astvansh, Associate Professor of Quantitative Marketing and Analytics. McGill University
  • Topic: Measuring product, executive, and company attributes from texts, images, and videos
  • Date & time: December 16, 2:00 pm UK time (9:00am EST)
  • Format: Webinar ()
  • Duration: 60 minutes (including Q&A)

If you or someone is interested in sharing insights on a relevant topic, please send me (jangs@cardiff.ac.uk) a proposed topic and a brief abstract for internal review.