Qual Mar Res
Introduction
Qualitative Market Research: An International Journal, 28(5)
POSTING TYPE: TOCs
Luxury creation in fashion: dimensions from provider-perspectives
—Karim Marini Thomé; Daiane Pereira da Fonseca []
The NFT revolution: how do stakeholders in the arts and luxury collectibles market react – resist or embrace?
—Galina Kondrateva; Elodie de Boissieu; Patricia Baudier; Chantal Ammi []
Algorithm-shaped norms: how YouTube’s comment ranking algorithm influences consumer reactions to social issue campaigns
—Yang Feng ; Huan Chen []
Exploring online brand-mediated communities and customer experience: insights and evidence from the luxury fashion industry
—Michelle Willis ; Wilson Ozuem []
Consumers’ perceived benefits, barriers and opportunities on technology driven fashion marketing
—Aylin Caliskan ; Ates Gul Ergun []
Human vs virtual influencers: what elements influence the followers in the hyperconnected environment
—Igor de Jesus Lobato Pompeu Gammarano ; EmÃlio José Montero Arruda Filho []
Decoding domestic food waste: exploring the role of emotions and consumer wisdom in an emerging market context
—Nouran Tahoun ; Noha El-Bassiouny; Hadeer Hammad; Hagar Adib []
‘Binge delivery’ behaviors among digital natives: a phygital exploration of status, empowerment, and vulnerability
—Wided Batat [Google Scholar]
Crunchy moms as ideological pioneers: the negotiation of natural motherhood and consumerist ideology through crunchy mom discourse on TikTok
—Adrienne E. Foos; William Magnus Northington []