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Corp Rep Rev

Introduction

Corporate Reputation Review, 28(4)

INTEREST CATEGORY: MARKETING COMMUNICATIONS
POSTING TYPE: TOCs


Editorial

Stewarding Quality and Diversity in Corporate Reputation Scholarship: Editorial Reflections
Yijing Wang, Sergül Nguyen, Hui Zhao []

Natural Born Supporters? The Role of Personality Traits for Stakeholders’ Moral Emotions and Behavioural Intentions Towards Activist Corporate Brands in Online Firestorms
Emily-Louise Rogotzki, Christian Rudeloff [Google Scholar]

Investigating Brand Hate Towards Smartphone Brands: Tunisian Consumer Perspectives
Zeineb Farhat, Abir Zouari, Romdhane Khemakhem []

‘A Reputation to Protect’: Sport-Team Reputation as a Strategic Source of Brand Equity
Abhishek Mishra, Anish Yousaf, Martin Gannon []

When Misleading Information Hits: How Canadian Companies React?
Raymond K. Agbodoh-Falschau, Othmane Lamzihri, Stephane Gagnon []

How Negative Media Sentiment Regarding Social Stability Influences Hostile and Friendly Takeover Outcomes
Xinran Wang, Jia Shen, Alex Rainville, Jade Y. Lo, Jun Xia []