ÂÜÀòÉç¹ÙÍø

INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: TOCs

---

Technology Dualities and Paradoxes in Digital Well-Being: Analysis of Discourses of Digital Well-Being Market Offerings
—Ksenia Silchenko []

Observing the ‘Observed Vulnerability’: A Critical Discourse Analysis
—Sorush Sepehr, Ranjit Voola, Subhasis Ray and David S. Waller [Google Scholar]

Pedagogy

The Ripple Effect of Macromarketing Education: Examining Student Knowledge, Concern, Behavior, and Value Perception
—Anastasia Thyroff, William E. Kilbourne, Molly I. Rapert, Sarah C. Grace and Jennifer C. Siemens []

Special Section: Embracing Healthy Ageing in Marketing
Special Section Editors: Yousra Asaad, Dorothy Yen, and Geraldine Cohen

Editorial

Journal of Macromarketing Special Issue: Healthy Ageing in Marketing
—Yousra Asaad, Dorothy Yen and Geraldine Cohen []

Beyond Companionship: Exploring the Role of Social Robots in Mitigating Emotional and Social Loneliness of the Elderly
—Ngoc Bich Dang and Laurent Bertrandias []

Aging in the Digital Age: Public Beliefs ÂÜÀòÉç¹ÙÍøt the Potential of Virtual Reality (VR) for the Aging Population
—Ali B. Mahmoud []

‘Older People are not Allowed to be old Anymore’: Representation, Stereotyping and Psychological Impact of Ageism in the Fashion media
—Aurore Bardey, Natascha Radclyffe-Thomas, Catriona Tassell, Catherine Labruère Chazal and Nia Pejsak [Google Scholar]

Healthy Aging in the Skies: How Women Leaders Shape the Travel Experience for Older Passengers
—Nor Aida Abdul Rahman, Muhammad Iqbal Firdaus, Juliater Simarmata and Reni Dian Octaviani []

Unlocking Healthy Food Preferences of Older Adults: A Fuzzy Clustering Approach
—Elisabetta Savelli, Vincenzo Gissi, Federica Murmura and Giada Pierli []

Aircrew Healthy Aging and Its Influence on Aging Aircrew’s Consumption Behavior
—Juliater Simarmata, Reni Dian Octaviani, Muhammad Iqbal Firdaus and Nor Aida Abdul Rahman []

Aging Consumer Engagement with the Mobile Food Planner Apps in Malaysia: Investigating Gender Differences
—Rajat Subhra Chatterjee, Irfan Hameed, Sheshadri Chatterjee, Ranjan Chaudhuri, Demetris Vrontis and Pantea Foroudi []

Responsible and Sustainable Beauty Consumption for Wellbeing of Older Adults
—Gabriela Daniels and Suraksha Gupta []

A Little Lipstick Never Hurts: How Luxury Cosmetics Influence Self-Esteem in Older Adults
—Simionela Calestru, Helena Rodrigues and Ana Junça Silva []

Special Section: Futurology and Macromarketing
Special Section Editors: Michael R. Hyman, Zhilin (Forrest) Yang, Alena Kostyk, Kevin J. Shanahan, and Alyssa Reynolds-Pearson

Editorial

Macromarketing as Facilitator of Humanity’s Desirable Future
—Michael R. Hyman, Alyssa J. Reynolds-Pearson and Alena Kostyk [Google Scholar]

Special Section: Futurology and Macromarketing
Special Section Editors: Michael R. Hyman, Zhilin (Forrest) Yang, Alena Kostyk, Kevin J. Shanahan, and Alyssa Reynolds-Pearson

Who Said Growth Means Losing Sight of Circularity? A Futuristic Conceptualisation of a Circular Fashion Rental Model in the UK
—Rebecca Beech, Katie Louise Leggett and Minna Lammi []

Future Thinking Climate Change: Consumers’ Sustainability Perspectives, Predictions, Preferences, and Paths Forward
—Steven W. Rayburn, Sidney T. Anderson, Gail M. Zank, Anna M. Turri and Jeremy J. Sierra []

Pandora’s Box Reopened: Can Generative AI Restore Hope or Result in a Decline in the Quest for Academic Integrity
—Jared M Hansen, OC Ferrell, Linda Ferrell, Michael A Levin, Paul Wilson and Kellie Cloud [Google Scholar]

Testing the Framework for Consumer Psychology in Green Gamified Banking: Does Artificial Intelligence in E-Banking Matter?
—Obaid ul Rehman, Zhongjun Tang and Muhammad Usman Arshad []