J Mar Man
Introduction
Journal of Marketing Management, 41(13/14)
POSTING TYPE: TOCs
Academy of Marketing Annual Conference 2023 – From Revolution to Revolutions Guest Editors: Finola Kerrigan, Solon Magrizos and Sarah Montano.
Editorial
From revolution to revolutions
—Finola Kerrigan, Solon Magrizos & Sarah Montano [] []
The behavioural drivers and implications of consumer disempowerment within a sustainable fashion online community
—Rebecca Beech & Lyndon Simkin [] []
Theorising intention to buy second-hand wedding dresses: a ZMET study
—Lauren Josie Thomas, Charles Hancock & Rosy Boardman [] []
Revolutionising autonomous vehicles: inspiring consumers in the age of Industry 4.0 technologies
—Fraser McLeay, Hesam Olya, Jessica Lichy & Ameet Pandit [] []
Transformative transport services: leveraging sustainability, inclusivity, and technology through marketing management
—Emmanuel Mogaji [] []
Developing a strategic typology of non-fungible tokens (NFTs)
—Achilleas Boukis & Mariachiara Restuccia [] []
Value propositions: application of service-dominant logic in transnational marketing management education
—Matt Barr, Ruffin Relja, Philippa Ward, Jennifer L. Hill, Quynh Phuong Tran, Duong Tran Quang Hoang & Punithan Moganathas [] []
It’s not you, it’s us. Please leave us and go! Disentangling altruistic and egoistic perceptions of jilted customers in an uncertain electricity market
—Jean Marie Ip-Soo-Ching & Jubin Jacob John [] []