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INTEREST CATEGORY: SERVICE
POSTING TYPE: Revisits

Posted by: Roland Rust

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Call for Papers: Special Issue on Generative AI (GenAI) and Agentic AI at the Operations–Marketing Interface

Production and Operations Management (POM) invites submissions for a special issue on Generative AI (GenAI) and Agentic AI at the Operations–Marketing Interface, guest edited by:
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🔍 Focus:
This special issue seeks research that explores how GenAI and Agentic AI are transforming the integration of operations and marketing — from demand sensing and adaptive operations to AI-driven decision automation and governance.

🧠 We welcome analytical, empirical, behavioral, simulation, and system design studies with clear implications for operations-management theory and practice. Interdisciplinary and practice-oriented collaborations are strongly encouraged.

📅 Submission opens: October 15, 2025
📅 Deadline: June 30, 2026

For submission details, visit:
For author guidelines, visit:

The call for papers is attached and can also be found at