Health Mar Quart
Introduction
Health Marketing Quarterly, 42(3)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Crafting effective health appeals: Language and source credibility in amplifying tobacco control messages on social media
—Dhruven R. Zala, Athi Karthick V & Arun Sreekumar [] []
Zero-alcohol beverage aisle placement and social norms around alcohol: A cultural perspective from Aotearoa New Zealand |
—Ann-Marie Kennedy, Andrew Vonasch, Girish Prayag & Johnpaul Smith [] []
Transformative healthcare: Determinants of preventive health disparities among young adult Hispanic women in the US
—Maryam Tofighi & Melika Kordrostami [] []
Bedside manner or technical quality? Building advocacy for clinical trial participation via rapport |
—Rory Mulcahy, Sarah Piplica & David Fleischman [] []
Analyzing the barriers and motivators associated with the adoption of health-care apps among the rural population
—Rambalak Yadav [] []