J Bus Bus Mar
Introduction
Journal of Business-to-Business Marketing, 32(3)
INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs
Examining Buyers’ Attitudes Toward Climate Change Policy and Their firms’ Corporate Reputation: The Serial Mediation Effect of Suppliers’ Engagement and Commitment
—Surajit Bag, Muhammad Sabbir Rahman, Peter Naude & Gautam Srivastava [] []
Simulation Analysis of B2B Supply Chain Management Optimization Based on Complex Network
—Weina Ai, Yajie Liu & Weiwei Dong [] []
Japanese Cross-Cultural Management in Indian Business-to-Business Marketing Situations: A Study of Evolving Intra-Asian Differences in Cultural Values
—Ashok Ashta, Peter Stokes, Paul Hughes & Max Visser [] []
Will a Small Subcontractor Internalize Its Export Marketing Resources? A Resource-Based View Investigation
—Hsiang-Lin Cheng, Hsien-Che Lai & Feng-Lin Liu [] []
How do Suppliers of Technology-Driven Products Mitigate Switching Costs for Purchasers During the Market Entry Process?
—Chenzhuoer Li, Yang Yang, Shan Li, Xiaoman Wu & Huiyu Xin [] []
How Channel Integration Benefits Manufactures’ Online Market Entry Agility? The Mediating Role of dealers’ Dependency Behavior
—Hua Fan, Lu (Monroe) Meng & Xiaoqin Wang [] []
What Drives the Top Management Team’s Sentiment and Perception of Future Risk and Uncertainty? A Selling-Capability Based View
—Mahabubur Rahman, Anwar Sadat Shimul & Wenbin Sun [] [Google Scholar]