J Con Res
Introduction
Journal of Consumer Research, 52(2)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
The Beneficent and Maleficent Effects of Simplification on Retirement Savings
—Avni M . Shah, Matthew Osborne, Jaclyn Lefkowitz, Andrew Fertig, Alissa Fishbane, Dilip Soman []
How Low Socioeconomic Status Hinders Organ Donation: An Extended Self Account
—Yan Vieites, Chiraag Mittal []
Consumer Moral Decision Making: The Impact of Alignable Versus Nonalignable Differences
—Sang Kyu Park, Young Joo Cho, Jungkeun Kim, Jin Yong Lee, Jongwon Park []
Consumers Prefer Products That Work Using Directionally Consistent Causal Chains
—Soaham Bharti, Abigail B. Sussman []
When Diversity Backfires: The Asymmetric Role of Multicultural Diversity on Brand Perception
—Esther Uduehi, Julian K. Saint Clair, Mitchell Hamilton, Americus Reed II []
Gendered Consumer Responsibilization: The Constitution of Menopausal Women as Responsible Feminine Consumer Subjects
—Canan Corus, Bige Saatcioglu, Ozlem Sandikci []
Who Am I Here? Care Consumers’ Identity Processes and Family Caregiver Interventions in the Elderscape
—Julia Rötzmeier-Keuper, Nancy V . Wünderlich []
The Discomfort of Things! Tidying-up and Decluttering in Consumers’ Homes
—Johanna F. Gollnhofer, Kushagra Bhatnagar, Birte Manke []
The Contrast Pressures on Consumer-Level Food Waste During a Pandemic: The Impact of Infection Salience Versus Lockdown Salience
—Huachao Gao []