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Ind Mar Man

Introduction

Industrial Marketing Management, 128

INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs


Organisational agility for new industrial marketing management models in turbulent times
Nisreen Ameen, Shlomo Tarba []

Leveraging generative AI capabilities for competitive advantage: A moderated mediation analysis of environmental dynamism and service innovation
Lixu Li, Chenli Xu, Qianjun Zhang, Yaoqi Liu, Qiang Li []

Corporate social responsibility as an insurance-like asset: The new evidence from firm-specific product market threats
Zhihua Ding, Wenbin Sun []

Collaboration intensity in innovation: A reconceptualization and empirical validation
Wim G. Biemans, Helen O’Keeffe, Thomas O’Toole []

Customer education in business-to-business contexts
Dorian-Laurențiu Florea, Deva Rangarajan, María Elena Raquel Nieto-Saucedo, Mesay Sata Shanka, Christian Nedu Osakwe []

Key adjustments to service offerings to accommodate product innovations: The Case of electric vehicles
Heiko Gebauer, Besma Glaa, Lars Witell, Helen Perks []

Signalling trust: supplier communication, buyer risk propensity, and e-marketplace engagement among B2B SMEs
Kedwadee Sombultawee, Chanchai Tangpong, Woraphon Wattanatorn, Jin Li, Sakun Boon-itt []

Review Article

Why researchers should be cautious about using PLS-SEM
Jörg Henseler, Florian Schuberth, Nick Lee, Ildikó Kemény []

PLS-SEM and reflective constructs: A response to recent criticism and a constructive path forward
Peter Guenther, Miriam Guenther, Christian M. Ringle, Ghasem Zaefarian, Severina Cartwright []

Interaction and networking for adaptation in a complex and challenging environment. Edited by: Simone Guercini and Matilde Milanesi

Circular product development from a multi-level perspective: Adaptations in business networks
Ann Vellesalu, Daniel Hjelmgren, Frida Lind []

Adapting to sustainability: Reorchestrating collective eco-innovation in project-based shipbuilding networks
Eini Haaja, Natasha Evers []

Relationship insecurity and dark-side behaviours in business-to-business relationships
Gert Human, Nina Laubscher []

Advancing the service-specific and solution-centric model of creativity: The roles of salesperson intuition, emotional intelligence, and cognitive laziness
David A. Locander, Barry J. Babin, John M. Galvan []