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INTEREST CATEGORY: RETAIL AND PRICING
POSTING TYPE: TOCs

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How to present food images on packaging? The influence of aesthetics design on consumers’ perceived healthiness
—Linfeng Hu, Sainan Wang, Jiehui Zheng, Qianwen Xu [Google Scholar]

Optimizing cooperation mechanisms for augmented reality (AR) services: Balancing product returns, pricing, and customer satisfaction
—Zhitang Li, Peng He, Henry Xu []

E-commerce enterprise flexibility leading to better customer perception
—Wieslaw Urban, Barbara Buraczyńska []

Research on the impact of matched effects between green advertising appeals and product type on consumer purchase intention
—Fei Zhang, Yi Zhang, Shiyu Liao, Xingjian Zhou, Xiaogang Ma []

I am not like them: A terror management theory perspective on the consumer separation tendency of pet profile images
—Yongdan Liu, Matthew Tingchi Liu, Yutong Ma []

Less stress, fewer delays: The role of sophisticated AI in mitigating decision fatigue and purchase postponement in luxury retail
—Jiarui Li, Jiyun Kang []

Optimizing gift card and pricing strategies in the presence of double mental discounting
—Jie Cui, Jingming Pan []

Tailoring explanations in conversational recommendations: The impact of decision contexts and user interfaces
—Qian Qian Chen, Li Min Lin, Youjae Yi []

Unpacking conflicting evaluations and ambivalence in online hotel booking: The moderating role of perceived enjoyment in user retention
—Yixiu Yu, Fred Davis, Eric Walden, Ofir Turel []

Less colorful = purer? The effect of packaging colorfulness on product purity perception
—Zhiyuan Huang, Xiaohe Dai []

The way out – Customer benefits and self-service satisfaction in cashierless shopping systems
—Carsten D. Schultz, Friederike Paetz []

Signaling cost to distributive fairness sensitive customers with price guarantee window
—Zhiguo Li, Qianqian Cao, Xiaoyuan Xu, Hongwu Zhang []

Decoding influencer marketing effectiveness on instagram: Insights from image, text, and influencer features
—Yu-Hsiang Hsiao, Yi-Yi Lin []

Are assertive messages more effective in live marketing? Matching effects of anchor type and message assertiveness on purchase intention
—Yanping Gong, Rong Huang, Zhuo Chen, Yongdan Liu, Yuxuan Tan []

AI service may backfire: Reduced service warmth due to service provider transformation
—Xingyang Lv, Yufan Yang, Dazhi Qin, Xiaoyan Liu []

Improving customer retention in taxi industry using travel data analytics: A churn prediction study
—A.L.D. Loureiro, V.L. Miguéis, Álvaro Costa, Michel Ferreira []

Dynamic prediction of product competitive position: A multisource data-driven competitive analysis framework from a multi-competitor perspective
—Yanlai Li, Huiru Yu, Zifan Shen []

Improving consumer satisfaction through shopping app features: A Kano-based approach
—Kathrin Sinemus, Stephan Zielke, Thomas Dobbelstein []

Influencing mechanisms of live streamer’s language strategies on product sales
—Xiangyang Ma, Jiawen Ren, Xianghui Khor, Ruina Wang, Tieshan Li, Xiaoping Lang [Google Scholar]

Digital daydreams: Exploring consumer motivations for engaging with the metaverse
—Sigma Soni, Parvinder Arora, Dharun Kasilingam, Varsha Jain []

How does blockchain mitigate false advertising in live streaming E-commerce? A tripartite stochastic evolutionary game approach
—Ruipeng Wang, Yuhong Tai []

Measuring technology acceptance over time using transfer models based on online customer reviews
—Daniel Baier, Andreas Karasenko, Alexandra Rese []

Fun or warm: How conversational style boosts customer engagement
—Debashree Roy Bhattacharjee, Abhisek Kuanr, Debasis Pradhan, Tapas Ranjan Moharana []

Exploring the influence of perceived economic mobility on leisure consumption: The moderating effect of social capitals
—Yanghee Kim, Wei Tian, Taewoo Roh, Seojin Stacey Lee, Minwoo Lee []

When algorithms meet emotions: Understanding consumer satisfaction in AI companion applications
—Nikee Silayach, Rajeev Kumar Ray, Navneet Kumar Singh, Devi Prasad Dash, Amit Singh []

The power of personal losses: How the loss-gain frame influences public green participation intentions
—Chunfeng Chen, Depeng Zhang, Lu Zhu, Junbao Wu []

How emotions in online reviews affect movie sales: Evidence from Hollywood
—Rahat Ullah, Muhammad Aftab Alam, Atya Zeb []

Empathetic creativity as a ‘shield’: A dual-path study of the impact of artificial intelligence usage on employee work outcomes
—Yuchen Jiao, Yuling Huang, Tong Wen, Mengyan OuYang []

Effects of crisis-induced inflation on purchasing and consumer behavior in Germany
—Theresia Mennekes, Hanna Schramm-Klein []

From awareness to preference: The dual role of brand and eco-friendliness in shaping green choices
—Amirhossein Najafabadiha, Ying Wang, Ehsan Javanmardi []

Review lifecycle analytics and importance–obsolescence analysis: A data-driven design approach to product circularity
—Jisoo Won, Jiyeong Son, Minjung Kwak []

Sustainability-driven fashion: Unpacking generation Z’s second-hand clothing purchase intentions
—Anna Prisco, Irene Ricciardi, Martina Percuoco, Vincenzo Basile []

Effect of infrastructure and technological factors on slum online commerce and product delivery: A structural functionalism perspective
—Abdul Karim Armah, Jinfa Li, Mengdi Wei []

Consumer behavior toward cultured meat in the foodservice industry: Insights from IPA and fsQCA analysis on shifting trends
—Lanji Quan, Heesup Han []

Walking on the tightrope: Unveiling the addictive power of hedonic motivations and marketing stimuli
—Laura Carmen Heredero, Carmen Camarero, Ana Isabel Rodríguez-Escudero []

Helpful or harmful? A curvilinear perspective on AI agent anthropomorphism in service failure tolerance
—Ruoran Liu, Jin-Xing Hao, Yan Yu, Wei Shan []

Multicategory choice modeling by recurrent neural nets
—Harald Hruschka []

Integrating digital influencer persuasion model and theory of planned behavior: The mediating role of consumer involvement in endorsed brands
—Muhammad Shahzeb Fayyaz, Amir Zaib Abbasi, Sanjeev Kumar, Ammar Qureshi, Khalil Hussain, Lakhi Muhammad []

Impact of AI-generated virtual streamer interaction on consumer purchase intention: A focus on social presence and perceived value
—Hao Liu, Peilin Zhang, Hongqing Cheng, Najmul Hasan, Raymond Chiong []

The higher the better? A study on the dark side of high engagement atmosphere in live streaming sales on consumer post-purchase satisfaction
—Xiaojun Fan, Wenxia Tao, Haowei Yu, Zheng Wang []

Is streamer live-stream favorable to merchant live-stream? The effect of pre- and post-effort
—Tong Wang []

The effects of regulatory focus, processing disfluency, and shopping goals on consumer perceptions of range-of-savings claims in retailers’ mobile ads
—Kikyoung Park, Gangseog Ryu []

Unlocking the potential of NFTs in branding: An exploration of NFT-based brand experience
—Wenjie Li, Graciela Corral de Zubielqui, Sally Rao Hill []

Love deepens hatred! AI immorality and users’ love-becomes-hate phenomenon
—Jiaxuan Li, Mingxing Han, Qinjian Yuan []

Timing Matters: How pre- and post-holiday promotions affect fresh and frozen product sales in grocery retail
—Farzaneh Darbanian, Patrick Brandtner, Taha Falatouri, Mehran Nasseri, Sina Mirshahi []

Striking the right balance: Customising return policy leniency for managing customer online return proclivity and satisfaction
—Quang Huy Duong, Li Zhou, Meng Meng, Le Thuy An Dang, Tiep Duy Nguyen []

Retraction notice to “Understanding the effects of live streamers’ appearance and abilities in shaping consumer purchase: A cross-cultural empirical research” [J. Retailing and Consum. Serv. 81 (2024) 104031]
—Zerong Wang, Zeen Wang, Denisa Rinprasertmeechai, Saechoen Worawan []