J Macromar
Introduction
Journal of Macromarketing, 45(2)
INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: TOCs
The Marketing of Populism and the Political-Economy of War: Learning from the Russia-Ukraine Conflict
—Nikhilesh Dholakia, Aras Ozgun and Deniz Atik []
In-School Marketing: The Nature, Extent, and Ethics of Children’s Commercial Exposure
—Leah Watkins, Robert Aitken, Ryan Gage and Louise Signal [Google Scholar]
From Microhistory to Macromarketing: Tracing the Rural Costa Rican Pulper穩a
—Francisco J. Conejo []
Crafting Climate Solutions for Nature-Dependent Subsistence Communities: A Dignity-Centric View
—Srinivas Venugopal, Sarthak Mohapatra and Anaka Aiyar []
Governmentality and Marketing System Failure: The Case of Stubble Burning and Climate Change in Neoliberal India
—Sujit Raghunathrao Jagadale and Javed M. Shaikh []
Arti麍cial Intelligence, Structure of Knowledge, and the Future Directions for Macromarketing
—Nikhilesh Dholakia, Petteri Repo, A. Fuat F覺rat, In礙s Campos and P瓣ivi Timonen []