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GenAI-Powered Research Methods Workshop

Introduction

Hybrid event, Oslo, 4-5 Apr 2025

INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: Events

Posted by: Shubin Yu


We invite you to join our comprehensive workshop, “GenAI-Powered Research Methods Workshop,” taking place April 4-5, 2025, at BI Norwegian Business School in Oslo, Norway, with a hybrid format offering both in-person and online participation options.

This workshop addresses the transformative potential of Generative AI in management research methodology. Participants will gain hands-on experience with state-of-the-art GenAI tools and methods, including automated interview techniques, content analysis, and no-code programming solutions. The workshop is designed to help researchers integrate these emerging technologies while maintaining methodological rigor and addressing ethical considerations.

Key Learning Areas:

  • Current state-of-arts GenAI models and tools
  • Annotation and topic modeling using LLMs
  • Automated interview methods
  • Generative search engines
  • Literature management tools
  • Custom GenAI agent development
  • No-code programming
  • Ethical GenAI implementation

The workshop is free of charge, with lunch provided on both days, supported by the Nordic Academy of Management and BI Norwegian Business School.

Participation Options:

  • In-person attendance at BI Norwegian Business School, Oslo
  • Online participation via Zoom

Location:
A2 – Red 10 BI Norwegian Business School
Nydalsveien 37, 0484 Oslo, Norway

Schedule:
April 4, 2025: 9:30 AM – 4:00 PM GMT+2
April 5, 2025: 9:30 AM – 4:00 PM GMT+2

To register for online or onsite participation, please use this link:

Note: On-site space is limited, and priority will be given to PhD students. However, you are also welcome to attend online.

We look forward to welcoming you to this innovative workshop bridging traditional research methods with cutting-edge AI technologies.