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INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs

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Improving B2B customer churn through action rule mining
—Emil Guliyev, Juliana Sanchez Ramirez, Arno De Caigny, Kristof Coussement []

Enhancing B2B sales through digital transformation: Insights into effective sales enablement
—Sandip Mukhopadhyay, Harri Terho, Rakesh Singh, Deva Rangarajan []

The influence of marketing exploitation and exploration on B2B SME performance: The moderating roles of supplier flexibility and information exchange
—Gordon Liu, Yantai Chen, Wai Wai Ko, Yanlin Guo []

Extending agency theory in sales management: A systematic literature review and future research agenda
—Ellis Chefor, Teidorlang Lyngdoh, Bryan Hochstein, K.V. Mukundhan, Sridhar Guda []

Supplier experience as antecedent to supplier satisfaction – An explorative study of SMEs
—Anni Rajala, Tuire Hautala-Kankaanpää, Sanna Joensuu-Salo []

Multi-level value creation in the sharing economy: A configurational co-creation approach to business model development
—Valentin Clemens, Ralf Wilden, Melissa Archpru Akaka, Johann Nils Foege, Stephan Nüesch []

Strategic integration of big data analytics in R&D: Impact on new product success in turbulent markets
—Farid Shirazi, Mina Tajvidi, Olu Adegbite, Nick Hajli, Philip Powell []

Knowledge transfer in business-to-business customer relationship development
—Thusyanthy Lavan, Khai Trieu Tran, Joseph Chen, Jun Yao, Di Wang, Yimin Huang []

In times of fear turn to your competitor: Developing organizational resilience through coopetition
—Wojciech Czakon, Katarzyna Czernek-Marszałek []

Enhancing B2B sustainability through customer training in product-service systems: A design science approach
—Ariovaldo Alberto Da Silva, Alina Ferecatu, Joëlle Vanhamme, Stefano Puntoni, Rafael Alberto Souza e Silva []

Does bricolage serve as a path to disruptive innovation for SMEs in dynamic environments? The contradictory roles of managerial ties
—Feng Zhang, Bin Yang, Minjing Zhu, Lei Zhu []

Sustainable procurement decisions of industrial SMEs: A social exchange theory perspective
—Hsing-Hua Stella Chang, Cher-Min Fong []

How B2B social media content strategies generate engagement across different social media platforms
—Benoit Bourguignon, Harri Terho, Ahlem Hajjem []

IMM Summit 2020. Edited by: Anthony Di Benedetto, Adam Lindgreen

From theory to practice: Practical implications as a translational bridge between research relevance and impact
—Justina Setkute, Sally Dibb []

Organisational agility for new industrial marketing management models in turbulent times. Edited by: Nisreen Ameen and Shlomo Tarba

Managing the VUCA environment: The dynamic role of organizational learning and strategic agility in B2B versus B2C firms
—Iva Atanassova, Peter Bednar, Huda Khan, Zaheer Khan []

Dynamic capabilities and multi-sided platforms: Fostering organizational agility, flexibility, and resilience in B2B service ecosystems
—Minna Heikinheimo, Pia Hautamäki, Saara Julkunen, Jonna Koponen []

Supply chain digitalization, innovation capability, and organizational agility: The moderating role of institutionalization and supply chain integration
—Omar Ibrahim Yousef Alyasein, Divesh Ojha, Kiarash Sadeghi R. []

Organizational agility and firm performance: The role of architectural marketing capabilities
—Georgios S. Bekos, Matti Jaakkola, Simos Chari []

Leveraging organisational agility in B2B ecosystems to mitigate food waste and loss: A stakeholder perspective
—Olushola Adeborode Kolawole, Manoj Dora, Chidozie Umeh, Syeda M. Hina, Tillal Eldabi []

Interaction and networking for adaptation in a complex and challenging environment. Edited by: Simone Guercini and Matilde Milanesi

The roles of relational diversity and embeddedness in absorptive capacity enhancement
—Yoritoshi Hara, Yonghoon Choi []

Value creation from combining digital and non-digital resources: The case of “smart products”
—Carla Cleri Ferreira, Frida Lind, Ann-Charlott Pedersen, Victor Eriksson []

Increasing circularity: The importance of resource interactions when adapting from waste management to resource management
—Lars Huemer, Bente Flygansvær []

Conceptualising entrepreneurial emotions in the development of network capability
—Helen McGrath, Louise Canning, Thomas O’Toole []

Socio-mental adapting in business relationships: A dialogical understanding
—Christopher J. Medlin, Jan-Åke Törnroos []

7th Industrial Marketing Management Summit. Edited by: Ghasem Zaefarian and Zhaleh Najafi Tavani

Sampling and sample size in B2B marketing: Current practices and recommendations
—Pablo Cabanelas, Roberto Mora Cortez, Hugo Pérez-Moure, Jesús F. Lampón []

Foreign divestments of IJVs and innovation output: The moderating role of inward technology licensing
—Can Meng, Carlos M.P. Sousa, Jieke Chen []

“Come and visit us!”: The effects of factory tour participation on customers
—Tobias Schaefers, Daniela Hülsebusch, Gerrit Cziehso []

Mental Health and Well-Being in Business-to-Business Markets. Edited by: Bruno Lussier, Nawar Chaker, Willy Bolander, Melissa Clark

Salesperson emotional intelligence at work: A resource-based perspective of subjective well-being determinants and organizational outcomes
—Michael L. Mallin, Tyler D. Hancock, Ellen B. Pullins, Catherine M. Johnson []

Brand Identity for the Business-to-Business Customers in a Global Setting Edited by: Pantea Foroudi, Suraksha Gupta & TC Melewar

Strategic agility in the B2B sharing economy ecosystem of emerging economies: Empirical insights from the Middle East
—Samar Abdalla, Joseph Amankwah-Amoah, Zaheer Khan, Manjusha Hirekhan []