J Soc Mar
Introduction
Journal of Social Marketing, 15(1)
INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: TOCs
Consumer intentions to purchase remanufactured products: a behavioral reasoning theory approach
—Aybegüm Güngördü BelbaÄŸ, Sedat BelbaÄŸ []
Mapping theory onto a pilot program intervention and evaluation: successes and failures
—Jessica Harris, Julia Carins, Sebastian Isbanner, Sharyn Rundle-Thiele []
Comparing disgust and sadness: examining the interaction of emotion and information in charity appeals
—Deena Kemp []
Reflections and recommendations on respectful co-production of social marketing research with Indigenous people
—Erik Cateriano-Arévalo, Jorge Soria Gonzáles (Pene Beso), Richard Soria Gonzales (Xawan Nita), Néstor Paiva Pinedo (Sanken Bea), Ross Gordon, Maria Amalia Pesantes, Lisa Schuster []
Playing to win: enhancing programme success through more frequent use of competitive analysis
—Sharyn Rundle-Thiele []
Understanding acceptability of non-cash incentives to encourage voluntary blood donation: a psychographic approach
—Kathleen Chell, Nina Van Dyke, Barbara M. Masser, Sarah P. Kruse, Tanya E. Davison []