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Corp Rep Rev

Introduction

Corporate Reputation Review, 28(1)

INTEREST CATEGORY: MARKETING COMMUNICATIONS
POSTING TYPE: TOCs


Impact of CSR Activities Towards Different Stakeholders on Indian Firms’ Performance
Ansita Aggarwal, Nisarg A. Joshi []

Examining the Impact of Sensory Brand Experience on Brand Loyalty
Dongmei Zha, Pantea Foroudi, T. C. Melewar, Zhongqi Jin []

The Mediating Role of Employee Performance in the Relationship Between Organizational Identification, Organizational Commitment, and Corporate Reputation Among Saudi Bank Employees
Mohammad Alnehabi []

Exploring the Role of Influencers in Shaping Employer Brands: A Comparative Study of Corporate and Third-Party Influencers
Hannah Janssen, Christian Rudeloff []

Breached But Not Broken: How Attributional Information Shapes Shareholder Reactions to Firms Following Data Breaches
Xinran Wang, Jiaju Yan, Timothy P. Munyon, T. Russell Crook []