ÂÜÀòÉç¹ÙÍø

POSTING TYPE: Revisits

Posted by: Kyung Hoon Kim

---

CFP: 2025 Global Marketing Conference at Hong Kong (Extended Deadline: Jan. 31, 2025)

– Hosting University: The Hong Kong Polytechnic University

  CFP eBook Link:

– Extended Submission Deadline: January 31, 2025

1. Theme:Challenges for Marketing & Management Transformation in the Age of Digital Challenges
2. Conference Date:July 24-27, 2025
3. ¹ó´Ç°ù³¾²¹³Ù:Ìý100% Real Space Conference
4. Venue:A 5-star Hotel in Hong Kong
5. Organizer:Global Alliance of Marketing & Management Associations
6. Co-Hosts:ÂÜÀòÉç¹ÙÍø

European Marketing Academy

Australian & New Zealand Marketing Academy

Japan Society of Marketing and Distribution

Korean Scholars of Marketing Science

The Hong Kong Polytechnic University

7. Conference Co-chairs:

– Roland T. Rust (University of Maryland), VP of Publications, ÂÜÀòÉç¹ÙÍø

– Renana Peres (The Hebrew University), VP Global Relations, European Marketing Academy

– Linda Robinson (RMIT University), President, Australian & New Zealand Marketing Academy

– Chieko Minami (Sugiyama Jogakuen University), President, Japan Society of Marketing and Distribution

– Tony Garrett (Korea University), President, Korean Scholars of Marketing Science

– Erin Cho (The Hong Kong Polytechnic University), Dean, School of Fashion and Textiles

8. Academic Excellence Committee Chair:

– Charles R. Taylor (Villanova University), Editor-in-Chief of the International Journal of Advertising

9. Sponsors:Youngone Corporation

Korean Economy & Management Development Institute

10. ±Ê²¹°ù³Ù²Ô±ð°ù²õ:Ìý

– Association for Consumer Research (USA)
– Greek Marketing Academy (Greece)
– AEMARK (Spain)

– SIM – The Italian Marketing Association (Italy)

– ISCTE-IUL-Lisbon University Institute, (Portugal)
– New Zealand Asia Institute of University of Auckland (New Zealand)
– Ritsumeikan University (Japan)
– Center for Sustainability & Wellbeing, Yonsei University (Republic of Korea)

11. Sponsoring Journals:

     Special Issues, Special Sections, & Special Tracks for Awards, or Regular Issues

– Journal of International Marketing

– International Journal of Advertising

– Psychology & Marketing

– International Marketing Review

– Journal of Advertising Research

– Industrial Marketing Management

– Tourism Reiew

– Asia Pacific Journal of Marketing and Logistics
– Tourism Management

– Journal of Global Scholars of Marketing Science

– International Journal of Contemporary Hospitality Management

– Journal of Global Fashion Marketing

– Journal of Global Sport Management

– Journal of Current Issues and Research in Advertising

12. Meet the Editors:

Chair: Roland T. Rust (University of Maryland), VP Publications, ÂÜÀòÉç¹ÙÍø

Journal of Marketing: Jan-Benedict Steenkamp (University of North Carolina at Chapel Hill), Incoming Editor-in-Chief

International Journal of Research in Marketing:  Koen Pauwels (Northeastern University), Incoming Editor-in-Chief

Journal of International Marketing: Ayşegül Özsomer (KOÇ University), Incoming Editor-in-Chief

Journal of Business Research: Mirella H.P. Kleijnen (Vrije Universiteit Amsterdam), Co-Editor-in-Chief

International Marketing Review: John Cadogan (Loughborough University), Editor-in-Chief

International Journal of Advertising: Charles R. Taylor (Villanova University), Editor-in-Chief

Psychology & Marketing: Giampaolo Viglia (University of Portsmouth), Editor-in-Chief

Journal of Service Research: Ming-Hui Huang (National Taiwan University), Editor-in-Chief

Journal of Advertising Research: Colin Campbell (University of San Diego), Editor-in-Chief

Industrial Marketing Management: C. Anthony Di Benedetto (Temple University), Co-Editor-in-Chief

Tourism Review: Dimitrios Buhalis (Bournemouth University), Editor-in-Chief

Asia Pacific Journal of Marketing & Logistics: Ian Phau (Curtin University), Editor-in-Chief

Journal of Current Issues & Research in Advertising: Sukki Yoon (Bryant University), Editor-in-Chief

Tourism Management: Cathy Hsu (The Hong Kong Polytechnic University), Editor-in-Chief

Journal of the Association for Consumer Research: Andrew Gershoff (The University of Texas at Austin), Incoming Editor-in-Chief

Journal of Interactive Advertising: Jooyoung Kim (University of Georgia), Editor-in-Chief

Journal of Global Fashion Marketing: Eunju Ko (Yonsei University), Editor-in-Chief

Journal of Global Scholars of Marketing Science: Kyung Hoon Kim (Changwon National University), Editor-in-Chief

Journal of Global Sport Management: Kihan Kim (Seoul National University), Editor-in-Chief

Spanish Journal of Marketing-ESIC: Carlos Flavian (University of Zaragoza), Editor-in-Chief

Australasian Marketing Journal: Liem Viet Ngo (University of New South Wales), Editor-in-Chief

13. Workshops:

– 2025 2025 GAMMA NCA & PLS-SEM Workshop

– 2025 JBR Workshop: How to get published in JBR

– 2025 GAMMA Advanced Research Survey Workshop

– 2025 Tourism Management Workshop: How to Get Published in Tourism Management – Tips from the Editors

14. Sponsoring Magazine:

– ACCESS

15. Organizing Committee Chair:Eunju Ko (Yonsei University)
16. Local Arrangement Co-Chairs:

– Di Fan & Joonheui Bae (The Hong Kong Polytechnic University)

17: Proceedings Editor: Miyea Kim (Changwon National University)

* More organizations and journals will join the 2025 GMC at Hong Kong since its plan is just unfolding.