Winter ÂÜÀòÉç¹ÙÍø 2025
Introduction
Phoenix, 10 (virtual), 14-16 (physical) Feb 2025; Early bird registration deadline 15 Jan
POSTING TYPE: Revisits
Posted by: Riley Fickett
2025 ÂÜÀòÉç¹ÙÍøÂ Winter Academic Conference – Early Bird Deadline January 15th!
February 14-16, 2025 | Phoenix, AZ
February 10, 2025 | Virtual
The Early Bird registration deadline for the 2025 ÂÜÀòÉç¹ÙÍø Winter Academic Conference is right around the corner! Be sure to register by Wednesday, January 15th at 11:59pm Central to secure the best possible price for the Winter conference! You can register today at . We hope to see you in Phoenix!
Marketing in Service of Nature and HumanityÂ
The theme Marketing in Service of Nature and Humanity emphasizes the vital role of marketing in expanding traditional profit-centric models in pursuit of planetary well-being and the collective good. It also highlights the importance of inclusivity and support for the underserved and populations experiencing vulnerability at the core of marketing practices.
This broadened focus underscores the need for marketing strategies and innovative technologies that champion environmental stewardship, social responsibility, and now, more than ever, social inclusivity and support for marginalized groups. This expanded vision necessitates that marketing strategies be crafted with a profound appreciation for the varied needs and challenges encountered by diverse communities, underpinned by a dedication to cultural sensitivity, social equity and harmony, economic and social inclusivity, and collective prosperity and empowerment.
The conference, therefore, welcomes ideas and submissions from diverse theoretical and methodological perspectives, which can contribute to a more integrated and holistic approach to marketing and recognize the interconnectedness of the environment, all people, and communities and the importance of uplifting the most vulnerable among us.
Conference Co-Chairs: Linda Alkire (Texas State University), Nailya Ordabayeva (Boston University)