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TCR 2025

Introduction

Transformative Consumer Research, Track 1 update, Washington DC, 12-15 Jun 2025

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: Revisits

Posted by: Ron Hill, Kelli Frias, L. Lin Ong and Zeke Ngcobo


TCR TRACK 1 CALL FOR PARTICIPANTS NOW OPEN

We’re excited to announce eleven innovative tracks inviting competitive applications for the Transformative Consumer Research Conference, held at American University in Washington, D.C..

TCR’s Track 1 aims to build capacity by providing researchers an opportunity to connect with a network of like-minded academics interested in consumer welfare and improving quality of life worldwide. Researchers work collaboratively on a topic of mutual interest, culminating at the TCR conference where teams will meet in-person.

The application window is open now until December 20, 2024. Interested participants have an opportunity to apply to one track (while indicating a secondary track preference).

Please visit the TCR 2025 Conference Website for detailed information about the individual tracks and the application form:

Email us at tcr2025@american.edu if you have any questions.

We look forward to welcoming you to DC next year!

Ron Hill, Kelli Frias, L. Lin Ong, and Zeke Ngcobo
TCR 2025 Conference Co-Chairs