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INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs

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Going Beyond Philanthropy: A Dual Process Approach to Examine How Consumers Punish Brand Misanthropy
—Avilasha Tripathy, Teidorlang Lyngdoh, Dahlia El-Manstrly, Anjuman Antil []

Evolution of the “Hierarchy of Engagement” Model Over a Decade: Examining Social Media Use to Inform, Activate, and Create Community
—Zeeshan Noor, Leigh Hersey []

From Corporate Artification to Artification in the Third Sector
—Alex Turrini, Marta Massi, Chiara Piancatelli []

The Stepwise Artification Process in Luxury Fashion: Strategic Integration With the Arts and Collaboration With Non‐Profit Institutions
—Piergiacomo Mion Dalle Carbonare, Marco Luchetti, Andrea Rurale, Elisa Fanin []

Artification‐Based Philanthropy at Ornellaia: “Vendemmia d’artista” Supports the “Mind’s Eye” Program of the Guggenheim Museum
—Maria Cristina Cito, Vittoria Veronesi [Google Scholar]

Artification in the Industrial Sector: Exploring Florim Ceramiche’s Integration of Art Into Business
—Alessandra Ricci, Francesco Massara, Francesco De Matteo [Google Scholar]

Value Co‐Creation in a Social Purpose Institution: The Case of the Dynamo Camp Art Factory—Between Art Therapy and Artification
—Maria Carmela Ostillio, Antonella Carù []