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Quant Mar Econ

Introduction

Quantitative Marketing and Economics, 22(4)

INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: TOCs


Apparent algorithmic discrimination and real-time algorithmic learning in digital search advertising
Anja Lambrecht, Catherine Tucker []

Investigating complementarities in subscription software usage using advertising experiments
Jon Zeller, Sridhar Narayanan []

Complementarities between algorithmic and human decision-making: The case of antibiotic prescribing
Michael Allan Ribers, Hannes Ullrich []