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INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs

Are We Truly Different in Personal Values and Compulsive Buying Proclivity? Cross-Cultural Contrasts Between the United States and East-Central Europe
—Piotr Tarka, Richard J. Harnish, Jasurbek Babaev []

The Role of Blockchain Technology in Enhancing Consumers’ Impulsive Buying Behavior
—Khuram Shahzad, Abaid Ullah Zafar, Muhammad Faisal Shahzad, Mudassir Husnain, Khizar Hayat [Google Scholar]

Social Media Influencer Marketing: A Systematic Literature Review Using TCM and ADO Framework
—P. Pushparaj, Bijay Prasad Kushwaha []

Navigating Avatar-Based Marketing From Value Aspects: A Systematic Literature Review and Forward-Looking Research Agenda
—Md. Shahinur Rahman, Md. Mahiuddin Sabbir, Jing Zhang, Khan Md. Raziuddin Taufique, Md. Masudur Rahman []

Interdisciplinary Approach to Consumer Financial Behavior: Developing a Conceptual Framework
—Anna Warchlewska []

Reducing Consumer–Brand Incongruity Through Corporate Social Responsibility and Brand Trust: Exploring Negative Word-of-Mouth (NWOM)
—Petek Tosun, Sandy Ipeker Cagliyor, Merve Yanar Gürce []

Knowledge and Skills Are Not Enough—Exploring the Determinants of Financial Behavior Formation
—Andrea Lučić, Nikola Erceg, Dajana Barbić []

Service Quality in Spectator Sports: A Review and Research Agenda
—Rui Biscaia, Ricardo Filipe Ramos, Masayuki Yoshida, Yukyoum Kim []

Consumer Perspectives on Food Traceability—A Systematic Literature Review and Future Research Agenda
—Anam Chaudhary, Rajat Sharma, Vidya Vemireddy []

Impact of Aging on Consumer Behavior: A Review and Research Agenda
—Zhangwei Zheng, Hafizuddin-Syah B. A. M, Hafizah Omar Zaki, Qin Lingda Tan []

Influencer Marketing, Narrative Transportation, and Consumer Well-Being: An Exploration of How Virtual Influencers Impact Followers’ Well-Being
—Ritesh Jain, Lisa Schuster, Edwina Luck, Hyun Seung Jin [Google Scholar]

Mapping the Future of Tech-Infused Luxury: A Roadmap and Research Directions
—Nermain Al-Issa, Marsela Thanasi []