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MPPC 2025

Introduction

ÂÜÀòÉç¹ÙÍø Marketing & Public Policy Conference, Washington, DC, 20-22 Jun 2025: Deadline now 21 Nov

INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: Revisits

Posted by: Riley Fickett


2025 ÂÜÀòÉç¹ÙÍø Marketing and Public Policy Conference – Call for Papers Deadline Extended!

June 20-22, 2025 | Washington, DC

There’s still time to submit your research to the 2025 ÂÜÀòÉç¹ÙÍø Marketing and Public Policy Conference! You now have until Thursday, November 21 to submit your research for review. Call for papers information, including the conference theme and track descriptions can be found on the . New submission deadline is Thursday, November 21, 2024.

Building Resilience by Building Bridges: Business, Marketing and Policy for Societal Well-Being

The 2025 conference theme seeks to stimulate and integrate marketing and policy discussions and collaborations for building and improving resilience to the strains of multiple adverse trends democratic societies face. As an example of the most critical strains, the top 5 trends in the World Economic Forum’s 2024 global risks outlook include socio-political polarization, extreme weather and other critical changes to Earth systems, cyber insecurity and disinformation, and the outbreak of wars. The fragmenting, in-flux landscape places pressure on a cornerstone mechanism for facilitating societal well-being: the collective action by and collaboration between governance, corporate, and civil society actors.

In this spirit, we hope to provide an environment for our attendees to share evidence-based knowledge and co-create practically impactful policy solutions for resilience via marketing innovation. Submit your research and join us to build new bridges!

Conference Co-Chairs: Chris Berry (Colorado State University), Eva Kipnis (University of Bradford), Riley Krotz (Florida State University)