J Soc Mar
Introduction
Journal of Social Marketing, 14(3/4)
INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: TOCs
The relationship between feminist collective action and social media engagement
—襤rem Buran, enay Sabah, Akin Ko癟ak []
An inclusive extension of the Theory of Planned Behavior for explaining household food leftover reduction intention among Gen Z
—Budi Setiawan, Purwanto Purwanto, Wipsar Siwi Dona Ikasari, Suryadi Suryadi []
What drives women to adopt menstrual cups? The integration of consumer values and theory of planned behaviour
—Smriti Shukla, Rinku Sanjeev, Priyanka Sharma []
Developing a local behaviour change intervention for increased biowaste sorting: a social marketing formative study
—Laura Temmerman, Carina Veeckman []
Recognising motivation in others: the effectiveness of using social proof to change driving behaviour
—Tom Bowden-Green, Mario Vafeas []
Reducing food waste through persuasive communication design: how data visualisation principles reinforce behaviour change social marketing messages
—Regine Marguerite Abos, Simone Taffe, Jane Connory, Gamithri Gayana Karunasena, David Pearson []
Why should I care about pollution? The role of moral disengagement, guilt and plastic usage intention while ordering food online
—Yanrui Michael Tao, Farzana Quoquab, Jihad Mohammad []
Influential factors in the consumption of water by schoolchildren in Mexico
—Marilu Fernandez-Haddad, Maria Isabel Huerta-Carvajal []
Addressing social hesitancy with visual marketing
—Dennis F.X. Mathaisel, Clare L. Comm []