J Assoc Con Res
Introduction
Journal of the Association for Consumer Research, 9(4)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
Conflict, Radical Imagination, and Strategic Coalition Paradigms of Consumer Movements and Activism
—Jay M. Handelman and Henri A. Weijo []
Strategic Interactions in Consumer Politics: Lessons from the Sociology of Social Movements
—James M. Jasper and Brayden G King []
Media Censorship and Consumer Identity
—Polina Landgraf and Tami Kim []
Front and Center: When Influencer Allyship Messages Empower the Disadvantaged
—Edith Shalev, Sarit Moldovan, and Aronté M. Bennett []
The Three Musketeers? The Roles of Authenticity, Justice, and Empathy in Consumer Responses to Brand-Issue Incongruence
—Serwaa Karikari, Michael A. Callow, and Xingxing Zu []
Why Consumers Boycott More Than Buycott: The Role of Perceived Instrumentality and Self-Enhancement
—Andy Li, Amna Kirmani, and Rosellina Ferraro []
Social Tipping Games: Experimental Paradigms for Studying Consumer Movements
—Žan Mlakar, Jan Willem Bolderdijk, Hans Risselada, Bob M. Fennis, Mengbin Ye, Lorenzo Zino, and Ming Cao []
Positioning Emotional Frictions within Socially Complicit Barriers to Social Change
—Paul Henry []
Mobilizing for Cash-in-Use: Addressing the Gap in Neoliberalism Caused by Disruptive Innovations
—Pia A. Albinsson and Spencer M. Ross []