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Industrial Marketing Management Summit

Introduction

University of Sarajevo, 15-17 Jan 2025; Deadline 20 Oct

INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: Revisits

Posted by: Selma Kadić-Maglajlić


8th Industrial Marketing Management Summit

Deadline for paper submission is October 20, 2024

More information: 

The 8th Industrial Marketing Management Summit will be held from January 15–17, 2025, at the University of Sarajevo – School of Economics and Business, in a city at the crossroads of civilizations that offers a unique cultural experience, from its historical landmarks to its culinary delights.

The 8th Industrial Marketing Management Summit aims to continue the tradition of fostering debate, sharing cutting-edge research, and advancing the effectiveness and efficiency of industrial markets. The summit will feature recent advancements in theory and practice within global industrial and business-to-business marketing. Building upon the success of previous summits and the rich legacy of Industrial Marketing Management, this event promises engaging discussions, thought leadership, and practical solutions. We are excited to continue with presentation of academic research within parallel sessions enriched with several new elements, including a doctoral summit, as well as an academic-practitioner event.

  • Doctoral summitwill feature doctoral dissertation research in industrial and business-to-business marketing topics. Selected students will have the opportunity to present their work to a panel of experienced, established professors and receive valuable feedback. Attendees at the doctoral summit can also look forward to a series of talks covering a wide range of topics.
  • ´¡²ÔÌýacademic-practitioner eventaims to foster a dynamic exchange of ideas, where practitioners will present their challenges and work with academics to discuss those challenges. Attendees will have the unique opportunity to engage in discussions and participate in collaborative workshops, aiming to inspire new academic-practitioner collaborations. This new format was already featured in the previous IMM Summits and yielded new collaborations that we are especially proud of.

The authors of the best papers presented at the 8th IMM Summit will be invited to submit their manuscripts for review in Industrial Marketing Management special issue. More information about submission of invited outstanding papers will be available on January 30, 2025.

Do not miss your chance to be part of the 8th IMM Summit. Please send the paper to Maja Arslanagic-Kalajdzic (maja.arslanagic@efsa.unsa.ba) and Selma Kadic-Maglajlic (skm.marktg@cbs.dk) and cc’ed the IMM editors Adam Lindgreen (adli.marktg@cbs.dk) and Anthony Di Benedetto (tonyd12345@icloud.com) by is October 20, 2024.