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INTEREST CATEGORY: RETAIL AND PRICING
POSTING TYPE: TOCs

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Understanding users’ willingness to travel on autonomous buses: The moderating effect of experience
—Sebastian Molinillo, Lidia Caballero-Galeote, Francisco Liébana-Cabanillas, Miguel Ruiz-Montañez []

A showdown in the kitchen: Exploring consumers’ preferences for robot-made versus human-made foods at different stages of dietary restraint
—Chundong Zheng, Lan Zhang, Xuemei Bian []

Reusable packaging adoption in e-commerce markets with green consumers: An evolutionary game analysis
—Ruiting Yue, Xianhao Xu, Zhiwen Li, Qingguo Bai []

The effects of price framing and magnitude of price differences on perceived fairness when switching from static to variable pricing
—Per Kristian Alnes, Erik Haugom []

Handwritten or machine-written? How typeface affects consumer forgiveness for brand failures
—Scheng Xie, Haiying Wei []

Capturing OTT users in an emerging market: Insights on quality of OTT service and behavioral intentions through extended technology acceptance model
—Yanghee Kim, Bodibold Oyunbold, Taewoo Roh []

Social isolation and risk-taking behavior: The case of COVID-19 and cryptocurrency
—Thusyanthy Lavan, Brett A.S. Martin, Weng Marc Lim, Linda D. Hollebeek []

From the store to the kitchen: Herbal scents drive wholesome food choice
—Megan Phillips, Sommer Kapitan, Elaine Rush []

Investigating the crucial role of logistics service quality in customer satisfaction for fresh e-commerce: A mutually validating method based on SERVQUAL and service encounter theory
—Qiang Yang, Zhong-Sen Wang, Kun Feng, Qiu-Yu Tang []

How the source dynamism of streamers affects purchase intention in live streaming e-commerce: Considering the moderating effect of Chinese consumers’ gender
—Lifang Peng, Na Zhang, Ling Huang []

Steering the path to safer food: The role of transformational leadership in food services to combat against foodborne illness
—Congying Liu, Naveed Ahmad, Mingdi Jiang, Muhammad Zulqarnain Arshad []

How violation of consumers’ expectations causes perceived betrayal and related behaviors: Theoretical perspectives from expectancy violation theory
—Najiya Saeed, Naeem Akhtar, Rekha Attri, Muhammad Zafar Yaqub []

Who do you want to purchase with? The effect of naming strategy on consumer participation in online group purchase
—Bin Wang, Min Shu, Yunyao Liu, Fengyuan Xie, Jin Wang []

How gaming team participation fosters consumers’ social networks, communication and commitment
—Thi Tuan Linh Pham, Gen-Yih Liao, Sheng-Pao Shih, T.C.E. Cheng, Ching-I Teng []

Why do people purchase plant-based meat products from retail stores? Examining consumer preferences, motivations and drivers
—Munish Saini, Gyan Prakash, Muhammad Zafar Yaqub, Reeti Agarwal []

Join us for a greener future: Understanding the role of message framing in CER communication
—Mirabelle (Mufei) Cai, Chundong Zheng, Lan Zhang, Chris Baumann []

The impact of online consumer review confusion on online shopping cart abandonment: A mediating role of perceived risk and moderating role of mindfulness
—Robin Roy, Ateeque Shaikh []

How product-background color combinations influence perceived brand innovativeness
—Zhicheng Xu, Yao Tong, Maolin Ye []

Quantifying the short- and long-term effects of promotional incentives in a loyalty program: Evidence from birthday rewards in a large retail company
—Kazuki Nishio, Takahiro Hoshino []

Human employees and service robots in the service encounter and the role of attribution of theory of mind
—Magnus Söderlund []

Is insomnia detrimental to proactive service performance and customer-directed helping? Mediation of employee resilience and moderation of job crafting
—Won-Moo Hur, Yuhyung Shin, June-ho Chung []

Understanding the optimal strategy of carbon labelled product advertising delivery: A dynamic differential equation analysis
—Yifeng Peng, Xiangyang Tao, Jingke Hong, Lulu Sun, Xin Yuan []

Navigating the complexities of online opinion formation: An insight into consumer cognitive heuristics
—Ruonan Zhang, Zhaoyang Yu, Weiran Yao []

The human touch vs. AI efficiency: How perceived status, effort, and loyalty shape consumer satisfaction with preferential treatment
—Sunhwa Choi, Youjae Yi, Xiaohong Zhao []

Pricing strategy based on a stochastic problem with barter exchange under variable promotional effort for a retail channel
—Rekha Guchhait, Sandipa Bhattacharya, Biswajit Sarkar, Angappa Gunasekaran []

A text mining approach to explore factors influencing consumer intention to use metaverse platform services: Insights from online customer reviews
—Vandana Kumari, Pradip Kumar Bala, Shibashish Chakraborty []

Implementing multi-attribute utility theory in service recovery: An operational management perspective on online retailing
—Yan Song, Yifan Xiu, Liping Zhou, Jingyuan Wang []

Effects of sentiment quantity, dispersion, and dissimilarity on online review forwarding behavior: An empirical analysis
—Yuqiu Wang, Eric W.T. Ngai, Kai Li []

Impact of heuristic–systematic cues on the purchase intention of the electronic commerce consumer through the perception of product quality
—Elena Rosillo-Díaz, Juan Francisco Muñoz-Rosas, Francisco Javier Blanco-Encomienda []

Consumer empowerment in the ethical spectrum: Rethinking retention in live-streaming markets
—Gegen tana, Junwu Chai, Hengyu Li []

Risk due to insufficient retail service management considering satisfaction level for distributor and consumer
—Mitali Sarkar, Baishakhi Ganguly, Himani Dem, Moumita Pramanik, Biswajit Sarkar, Nilkamal Bar, Sarla Pareek, Leopoldo Eduardo Cárdenas-Barrón []

Continuous increasing consumer service for multi-item dual-channel retail management
—Sarmee Bose, Shashi Bajaj Mukherjee, Bikash Koli Dey, Biswajit Sarkar []

Nonverbal communication of dual anchors in live streaming and its effects on sales
—Jinghua Liu, Jichang Zhao []

The impact of live-streaming interactivity on live-streaming sales mode based on game-theoretic analysis
—Xiaojun Fan, Lu Zhang, Xin Guo, Wenyu Zhao []

Visual metaphors and white space: How the visual rhetorical language in advertising influences consumer responses to paradox brands
—Xiaozhi Huang, Meiting Wei, Xin Cao []

Technology roadmapping for the e-commerce sector: A text-mining approach
—Shiwangi Singh, Tata Sai Vijay []

Future research directions: Enhancing the citizenship experience
—Volker G. Kuppelwieser, Philipp “Phil” Klaus []

Online shopping: How can algorithm performance expectancy enhance impulse buying?
—Steffie Gallin, Audrey Portes []

Impact of COVID-19 pandemic on online consumption share: Evidence from China’s mobile payment data
—Yanyan Xiong, Xue Cui, Liuming Yu [Google Scholar]

Resident perspectives unveiled: The role of a sustainable destination image in shaping pro-sustainable responses
—Maja Å erić, Michela Patrizi, Federica Ceccotti, Maria Vernuccio []

The influence of live video hosts’ speech act on purchase behaviour
—Xiangyang Ma, Jiawen Ren, Xiaoping Lang, Ziyang Yang, Tieshan Li [Google Scholar]

Crafting clarity: Leveraging large language models to decode consumer reviews
—S.V. Praveen, Pranshav Gajjar, Rajeev Kumar Ray, Ashutosh Dutt []

How consumer animosity drives anti-consumption: A multi-country examination of social animosity
—Tinka Krüger, Stefan Hoffmann, Ipek N. Nibat, Robert Mai, Olivier Trendel, Holger Görg, Wassili Lasarov []

Online, offline, and buy-online-pick-up-in-store retail strategy under a dual-channel advertisement driven demand
—Biswajit Sarkar, Kunomboua Anicet Cyrille Amankou, Mitali Sarkar, Yong Won Seo []

Acquiring customers via referral reward programs versus advertising: Who is more likely to provide future referrals?
—Di Kuang, Baolong Ma, Xiaofei Li []

Untapping the potential of mobile location data: The opportunities and challenges for retail analytics
—Joseph Aversa, Ali Azmy, Tony Hernandez []

Enhancing consumer well-being through the citizenship experience
—Volker G. Kuppelwieser, Philipp “Phil” Klaus Jut retaun []

Consumer engagement in live streaming commerce: Value co-creation and incentive mechanisms
—Yanfen Zhang, Qi Xu []

Analyzing the motivators and barriers associated with buying green apparel: Digging deep into retail consumers’ behavior
—Rambalak Yadav, Arunangshu Giri, Ebtesam Abdullah Alzeiby [Google Scholar]

Generation Z – factors predicting decline in purchase intentions after receiving negative environmental information: Fast fashion brand SHEIN as a case study
—Dorit Zimand-Sheiner, Sabina Lissitsa []

Mindfully fashioned: Sustaining style through product value retention
—Shefali Srivastava, Ashish Dwivedi, Sachin Kumar Mangla, Bidit L. Dey, Dimitrios N. Koufopoulos []

Applying the extended UTAUT-2 to assess the factors contributing to consumers’ usage intention towards over-the-top video streaming platforms
—Pei-Hsuan Tsai, Jia-Wei Tang, Mei-Ling Ou []

The role of motivators, barriers, attractiveness, and positive emotions on consumers’ intention to adopt and resist self-driving delivery robots
—Le Yi Koh, Kum Fai Yuen []

Actions are more than just words: Relationships between word-of-mouth, personal interaction, and product attachment
—Woo Bin Kim, Changju Kim, I. Go, Reo Fukuda, Marina Imai []

Drivers and outcomes of a shopper-retailer’s app relationship
—Allam K. Abu Farha, Kamel El Hedhli, Ibrahim Alnawas, Haithem Zourrig, Imene Becheur [Google Scholar]

Understanding shoppers’ cross-channel analysis of influencing factors of online and offline channels: Evidence from clothing product
—Jixiao Wang, Chong Wang []

Boosting Sports Card Sales: Leveraging Visual Display and Machine Learning in Online Retail
—Yutao Yang, Tian Lan []

Travel photography is important to me! The impact of merchants’ photo editing behavior on destination clothes rental intention
—Yuchen Wang, Rui Guo [Google Scholar]

Customer engagement in Saudi food delivery apps through social media marketing: Examining the antecedents and consequences using PLS-SEM and NCA
—Amir Zaib Abbasi, Hamza Qummar, Shahid Bashir, Shahab Aziz, Ding Hooi Ting []

Study on the development path of low-carbon retail clusters empowered by digital empowerment
—Tian Sun, Kaisheng Di, Qiumei Shi, Jin Hu, Xihui Zhang []

Busyness and diverse choice: How perceived busyness shapes consumer’s preference for variety seeking
—Jiangang Du, Binbin Song, Xiaoqin Wang, Zhangjian Wu []

Barriers to resolving institutional complexity in access-based service innovation
—Hélène Cherrier []

The effectiveness of human vs. AI voice-over in short video advertisements: A cognitive load theory perspective
—Xinmeng Wang, Zhe Zhang, Qingyun Jiang []

What makes metaverse users immersed in the flow state in an emerging market? An application of affordance theory and ISSM
—Taewoo Roh, Shufeng Xiao, Byung Il Park []

Factors influencing recommendations for women’s clothing satisfaction: A latent dirichlet allocation approach using online reviews
—Salabh Shashank, Rajat Kumar Behera [Google Scholar]

The effects of green advertising appeal and message type on purchase intention
—Xiaojing Zhang, Kai Chen, Sinan Li []

Senior tourists’ acceptance for tourism-related mobile apps: An integrated model based on BWS case 1 and ordered choice data
—Wenli Huang, Xiaofeng Pan, You Peng, Yuan Lu []

Retailer processes centred on the food market as the main determinate of business models in the context of retail size
—Pavol Kita, Marián ÄŒvirik []

Traditional vs. AI-generated brand personalities: Impact on brand preference and purchase intention
—JungKun Park, Suhyoung Ahn []

A method for exploring consumer satisfaction factors using online reviews: A study on anti-cold drugs
—Xiangqi Zhao, Zhe Huang []

So hard to say goodbye? A study on the impact of anthropomorphism on the retention of idle products
—Ping Liu, Shouwei Li []

Customer loyalty: A refined conceptualization, measurement, and model
—Brian L. Bourdeau, J. Joseph Cronin, Clay M. Voorhees []

Building a sustainable future with enterprise metaverse in a data-driven era: A technology-organization-environment (TOE) perspective
—Aman Kumar, Amit Shankar []

Optimizing live streaming features to enhance customer immersion and engagement: A comparative study of live streaming genres in China
—Yu Tian, Björn Frank []

Exploring the effect of telepresence and escapism on consumer post-purchase intention in an immersive virtual reality environment
—Tayyaba Saleem, Qurat-ul-ain Talpur, Muhammad Ishtiaq Ishaq, Ali Raza, Muhammad Junaid []

Exploring the generative AI adoption in service industry: A mixed-method analysis
—Rohit Gupta, Bhawana Rathore []

Why not use facial recognition payment? From the perspective of the extended protection motivation theory
—Zizhong Zhang, Xiaoxue Zhang []

Premium pricing and capacity rationing for advance selling with consumers regret
—Chengyuan Xu, Bin Zhang, Hui Yang []

Precision marketing for newly-launched products: How to offer free trials to consumers?
—Zhaofang Mao, Ruiying Yuan, Jianan Wang []

Consumer purchase intention toward POI-retailers in cross-border E-commerce: An integration of technology acceptance model and commitment-trust theory
—Ugné Wistedt []

Anthropomorphic last-mile robots and consumer intention: An empirical test under a theoretical framework
—Shibo Xu, Xiaoxue Zhang, Rohan Kim, Miao Su []

‘Do not be Deteriorated by service failures, Learn from them and start managing it’: Conditions and mechanisms for managing online service failures
—Manu C, Sreejesh S []

Understanding the effects of live streamers’ appearance and abilities in shaping consumer purchase: A cross-cultural empirical research
—Zerong Wang, Zeen Wang, Denisa Rinprasertmeechai, Saechoen Worawan []

Quantifying consumers’ cost-value trade-offs on on-demand food delivery services: Value-of-time framework and partitioned pricing
—Bohao Ma, Yiik Diew Wong, Chee-Chong Teo, Shanshan Sun []

Customer perceptions on open banking apps: Insights using Structural topic modeling
—Kanti Desiraju, Arindra Nath Mishra, Pooja Sengupta []

Promoting public participation in reducing food waste: A large-scale multiple randomized controlled trial
—Shiyan Jiang, Hong Chen, Jianqiang Zhang, Peng Shan, Wanqi Ma []

The effects of motivated consumer innovativeness on consumer acceptance of autonomous delivery robots
—Min Wu, Angie Shi Qi Lin, Kum Fai Yuen []

Beyond bundles: Choosing product bundles increases shopping basket size
—Barbara Kobuszewki Volles, Daphne Ribbers, Anneleen Van Kerckhove, Maggie Geuens []

An empirical analysis of eWOM valence effects: Integrating stimulus-organism-response, trust transfer theory, and theory of planned behavior perspectives
—Muhammad Dliya’ul Haq, Ting-Hsiang Tseng, Hsiang-Lan Cheng, Chao-Min Chiu []

Who can you trust? The curvilinear effects of producer-retailer trust (im)balance in organic food consumption – The moderation role of trust in blockchain technology
—Cong Doanh Duong, Trong Nghia Vu, Thi Viet Nga Ngo, Tuan Vu Chu, Lam Hanh Trang Pham []

Does human value-expressive brand anthropomorphism on social media lead to greater brand competitiveness?
—Abas Mirzaei, Dean Charles Hugh Wilkie, Amelie Jay Burgess []

The role of temporal distance, conspicuous consumption, and multisensory interfaces on consumer judgments in metaverse
—Robin Nunkoo, Anuja Shukla, Anubhav Mishra []

The influence of online food delivery services on eating-out travel — A case study of chengdu, China
—Enlong Li, Kunbo Shi, Yongchun Yang, Frank Witlox []

Exploring consumers’ competence, autonomy and relatedness needs in the adoption of facial recognition payment technology
—Shasha Wang, Gary Mortimer, Laszlo Sajtos, Byron Keating []

Using machine learning to develop customer insights from user-generated content
—Mekhail Mustak, Heli Hallikainen, Tommi Laukkanen, Loïc Plé, Linda D. Hollebeek, Majid Aleem []

Product lifespan extension of technology products: Exploring perceptions, value-beliefs, motives and attitudes in American and Spanish consumers
—Catherine Anne Armstrong Soule, José Manuel Ortega Egea []

Cross-cultural exploration of determinants of e-commerce adoption: Perspectives from logistics service quality and payment driver
—Chaimaa El Aissoug, Thai-Young Kim, Xue-Qin Wang, Dong-Hyun Choi []

Does outsourcing enhance consumer services and profitability of a dual-channel retailing?
—Biswajit Sarkar, Bikash Koli Dey, Jin-Hee Ma, Mitali Sarkar, Rekha Guchhait, Young-Hyo Ahn []

Dynamic or static? The effect of food imagery on menus on perceived food energy and purchase intention
—Yingying Du, Xingyuan Wang []