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POSTING TYPE: Revisits

Posted by: Riley Rickett

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2025 ÂÜÀòÉç¹ÙÍø Winter Academic Conference – Call for Papers Deadline Extended!

February 14-16, 2025 | Phoenix, AZ
February 10, 2025 | Virtual

There’s still time to submit your research to the 2025 ÂÜÀòÉç¹ÙÍø Winter Academic Conference! You now have until Wednesday, September 11 to submit your research for review. Call for papers information, including the conference theme and track descriptions can be found on the . New submission deadline is Wednesday, September 11, 2024.

Marketing in Service of Nature and Humanity 

The theme Marketing in Service of Nature and Humanity emphasizes the vital role of marketing in expanding traditional profit-centric models in pursuit of planetary well-being and the collective good. It also highlights the importance of inclusivity and support for the underserved and populations experiencing vulnerability at the core of marketing practices.

This broadened focus underscores the need for marketing strategies and innovative technologies that champion environmental stewardship, social responsibility, and now, more than ever, social inclusivity and support for marginalized groups. This expanded vision necessitates that marketing strategies be crafted with a profound appreciation for the varied needs and challenges encountered by diverse communities, underpinned by a dedication to cultural sensitivity, social equity and harmony, economic and social inclusivity, and collective prosperity and empowerment.

The conference, therefore, welcomes ideas and submissions from diverse theoretical and methodological perspectives, which can contribute to a more integrated and holistic approach to marketing and recognize the interconnectedness of the environment, all people, and communities and the importance of uplifting the most vulnerable among us.

Conference Co-Chairs: Linda Alkire (Texas State University), Nailya Ordabayeva (Boston University)